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\u4e00\u3001Twitter\u5bf9\u54c1\u724c\u8ba4\u77e5\u5ea6\u7684\u5f71\u54cd<\/strong><\/p>\n\n\n\n

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\"preview\"<\/figure>\n\n\n\n

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\u56db\u3001\u7b56\u7565\u4e09 – \u5168\u6f0f\u6597\u8425\u9500\u7b56\u7565<\/strong><\/p>\n\n\n\n

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\n

1\u3001\u53d1\u5e03\u524d\uff1a\u5236\u9020\u8bdd\u9898\uff0c\u63d0\u5347\u77e5\u6653\u5ea6\uff0c\u5b9a\u4f4d\u4e00\u6279\u6709\u5f71\u54cd\u529b\u7684\u521d\u671f\u53c2\u4e0e\u8005<\/strong><\/p>\n\n\n\n

\uff081\uff09\u901a\u8fc7Promoted Video\u5927\u89c4\u6a21\u8986\u76d6\u6f5c\u5728\u65b0\u53d7\u4f17\uff0c\u6253\u54cd\u54c1\u724c\u77e5\u540d\u5ea6\uff0c\u4e0e\u53d7\u4f17\u521d\u6b65\u5efa\u7acb\u8054\u7cfb\uff0c\u63a8\u8350\u4f7f\u7528\u5e7f\u544a\u5f62\u5f0f\u6709Reach \/ Video views \/ Pre-roll views<\/p>\n\n\n\n

\uff082\uff09\u901a\u8fc7Promoted Tweets\uff0c\u63d0\u5347\u5173\u6ce8\u91cf\uff0c\u6784\u5efa\u5fe0\u5b9e\u53d7\u4f17\u7fa4\u4f53\uff0c\u5236\u9020\u8bdd\u9898\uff0c\u5bfb\u627e\u9ad8\u8d28\u91cf\u4e92\u52a8\u7528\u6237\uff0c\u4e0e\u53d7\u4f17\u8fdb\u4e00\u6b65\u52a0\u5f3a\u8054\u7cfb\uff0c\u63a8\u8350\u4f7f\u7528\u5e7f\u544a\u5f62\u5f0f\u6709Followers \/ Engagements<\/p>\n\n\n\n

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2\u3001\u53d1\u5e03\u4e2d\uff1a\u6b63\u5f0f\u53d1\u5e03\u65f6\u5927\u89c4\u6a21\u63d0\u5347\u77e5\u540d\u5ea6\u5e76\u589e\u52a0\u4e92\u52a8\u91cf<\/strong><\/p>\n\n\n\n

\uff081\uff09\u901a\u8fc7First View\u5360\u9886\u4e3b\u9875\u3002\u62ff\u4e0b\u7528\u6237\u8bb0\u5fc6\u56de\u5e94\u5ea6\u7684\u9ec4\u91d130\u79d2\uff0c\u6301\u7eed\u6269\u5927\u66dd\u5149\u548c\u5e7f\u544a\u6d3b\u52a8\u89e6\u8fbe\u4eba\u6570\uff0c\u4e0e\u53d7\u4f17\u8fdb\u4e00\u6b65\u52a0\u5f3a\u8054\u7cfb\u3002\u5b98\u65b9\u6570\u636e\u663e\u793a\uff0c\u9996\u5c4f\u5e7f\u544a\u5c06\u5b9e\u73b0\uff1a\u5e7f\u544a\u56de\u5fc6\u7387\u63d0\u5347141%<\/strong>\u3001\u5e7f\u544a\u6d3b\u52a8\u8ba4\u77e5\u5ea6\u63d0\u534758%<\/strong>\u3001\u54c1\u724c\u8ba4\u77e5\u5ea6\u63d0\u534718%<\/strong>\u3001\u8d2d\u4e70\u610f\u5411\u63d0\u534713%<\/strong><\/p>\n\n\n\n

\uff082\uff09\u901a\u8fc7Promoted Trend \/ Spotlight\u5360\u636e\u53d1\u73b0\u9875\u3002\u5c06\u4ea7\u54c1\u6253\u9020\u4e3a\u70ed\u95e8\u8bdd\u9898\uff0c\u5927\u89c4\u6a21\u63d0\u9ad8\u8bdd\u9898\u91cf\uff0c\u63a8\u52a8\u6548\u679c\u8f6c\u5316\u3002\u5b98\u65b9\u6570\u636e\u663e\u793a\uff0c\u63a8\u5e7f\u8d8b\u52bfSpotlight\u5c06\u5bf9\u6574\u4e2a\u8425\u9500\u6f0f\u6597\u4ea7\u751f\u5f71\u54cd\uff1a\u5e7f\u544a\u56de\u5fc6\u7387\u63d0\u5347113%<\/strong>\u3001\u5c06\u6765\u66f4\u6709\u53ef\u80fd\u4f7f\u7528\u8be5\u54c1\u724c\u7684\u6982\u7387\u63d0\u534767%<\/strong>\u3001\u66f4\u6709\u53ef\u80fd\u8003\u8651\u8be5\u54c1\u724c\u7684\u6982\u7387\u63d0\u534718%<\/strong>\u3001\u54c1\u724c\u8bdd\u9898\u91cf\u6bcf\u589e\u52a010% \u54c1\u724c\u9500\u552e\u6536\u5165\u589e\u52a013%<\/strong><\/p>\n\n\n\n

\uff083\uff09 First View \u548c Promoted Trend \u7684\u5305\u5929\u7ec4\u5408\u53ef\u5b9e\u73b0\u8fd1\u4e4e\u7ffb\u500d\u7684\u5e7f\u544a\u6548\u679c\uff0c\u800c\u5c06Promoted Trend\u5347\u7ea7\u6210Promoted Trend Spotlight\u65f6\uff0c\u5e7f\u544a\u56de\u5fc6\u5ea6\u53ef\u63d0\u5347113%<\/strong>\u3002<\/p>\n<\/div>

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\uff081\uff09\u901a\u8fc7Video\/Image App Card\u52a0\u5f3a\u884c\u4e3a\u9a71\u52a8\u3002\u6301\u7eed\u4e0e\u53d7\u4f17\u5efa\u7acb\u8054\u7cfb\uff0c\u4fdd\u6301\u65b0\u4ea7\u54c1\u4e0a\u7ebf\u8bdd\u9898\u70ed\u5ea6\uff0c\u4f7f\u7528\u5b89\u88c5\u5e7f\u544a\u5b9e\u73b0\u76f4\u63a5\u8f6c\u5316\uff0c\u518d\u8425\u9500\u5e7f\u544a\u5b9e\u73b0\u957f\u7ebf\u8f6c\u5316\u76ee\u6807\uff0c\u63a8\u8350\u4f7f\u7528\u5e7f\u544a\u5f62\u5f0f\u6709Engagements \/ App Install \/ App re-engagements\uff0c\u5e76\u901a\u8fc7Twitter Audience Platform(TAP) \u4e0a\u6210\u767e\u4e0a\u5343\u7684\u5e94\u7528\u5373\u65f6\u6269\u5927\u4f60\u7684\u63a8\u5e7f\u8303\u56f4<\/p>\n\n\n\n

\uff082\uff09 \u901a\u8fc7Tailored Audiences\u589e\u5f3a\u518d\u6b21\u4e92\u52a8\u3002\u4ece\u8f6c\u5316\u5230\u8d2d\u4e70\uff0c\u901a\u8fc7\u518d\u6b21\u4e92\u52a8\u89e3\u51b3\u65b9\u6848\uff0c\u5b9e\u73b0\u8425\u9500\u6f0f\u6597\u7528\u6237\u8f6c\u5316\uff0c\u901a\u8fc7Tailored Audience\u5b9e\u73b0\u6536\u76ca\u957f\u671f\u63d0\u5347\uff0c\u63a8\u8350\u4f7f\u7528\u5e7f\u544a\u5f62\u5f0f\u6709 App Install \/ App re-engagements\u3002<\/p>\n<\/div>

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PandaMobo<\/mark><\/strong><\/p>\n\n\n\n

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