{"id":3919,"date":"2023-10-24T15:52:47","date_gmt":"2023-10-24T07:52:47","guid":{"rendered":"https:\/\/college.pandarocket.cn\/?p=3919"},"modified":"2023-11-24T10:53:06","modified_gmt":"2023-11-24T02:53:06","slug":"meta-2023%e5%b9%b410%e6%9c%88%e4%ba%a7%e5%93%81%e6%9b%b4%e6%96%b0","status":"publish","type":"post","link":"https:\/\/college.pandarocket.cn\/?p=3919","title":{"rendered":"Meta 2023\u5e7410\u6708\u4ea7\u54c1\u66f4\u65b0"},"content":{"rendered":"\n<figure class=\"wp-block-pullquote\"><blockquote><p>\u5927\u5bb6\u597d\uff0c\u4eca\u5929\u718a\u732b\u541b\u6765\u4e3a\u5927\u5bb6\u63ed\u5f00\u672c\u6708Meta\u4ea7\u54c1\u66f4\u65b0\u7684\u9762\u7eb1\uff0c\u52a9\u60a8\u638c\u63e1\u6700\u65b0\u4ea7\u54c1\u52a8\u6001\uff0c\u83b7\u5f97\u66f4\u597d\u7684\u4f53\u9a8c<\/p><cite>\u25cf\u3010Meta 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\u5e7f\u544a\u4e3b\u73b0\u53ef\u8fd0\u7528\u6807\u51c6\u7f8e\u5316\u3001\u56fe\u7247\u6ee4\u955c\u3001\u97f3\u4e50\u53ca\u56fe\u7247\u5c55\u5f00\u529f\u80fd\uff0c\u5e76\u4e3a\u5e7f\u544a\u7cfb\u5217\u6dfb\u52a0\u57fa\u7840\u6587\u6848\u9009\u9879\u3002\u4e0e\u6807\u51c6\u5e7f\u544a\u7cfb\u5217\u76f8\u6bd4\uff0c\u8fd9\u53ef\u80fd\u6709\u52a9\u8fbe\u5230\u66f4\u4f4e\u7684\u5355\u6b21\u8f6c\u5316\u6210\u672c\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u9488\u5bf9Messenger\u7ebf\u7d22\u5e7f\u544a\u7684\u65b0\u4ea7\u54c1\u529f\u80fd\uff1a<\/mark><\/strong><br>\u8425\u9500 API \u652f\u6301\u3002 \u5f00\u53d1\u4eba\u5458\u73b0\u53ef\u901a\u8fc7\u8425\u9500 API \u4f7f\u7528Messenger\u7ebf\u7d22\u5e7f\u544a\u3002<br>\u5bf9\u4e8e\u6ca1\u6709\u5916\u90e8 CRM \u7684\u5ba2\u6237\uff0c\u5728 Meta Business Suite \u4e2d\u63a8\u51fa\u4e86\u6f5c\u5728\u5ba2\u6237\u7ba1\u7406\u4e2d\u5fc3\u3002 \u5ba2\u6237\u53ef\u4f7f\u7528\u8be5\u4ea7\u54c1\u6765\u7ba1\u7406\u5e76\u4e0b\u8f7d\u6f5c\u5728\u5ba2\u6237\u4fe1\u606f\uff0c\u8fd8\u53ef\u4ee5\u521b\u5efa\u8be6\u7ec6\u7684\u81ea\u5b9a\u4e49\u53d7\u4f17\u548c\u7c7b\u4f3c\u53d7\u4f17\uff0c\u4ece\u800c\u6539\u5584\u672a\u6765\u7684\u8425\u9500\u6d3b\u52a8\u8868\u73b0<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#a80202\" class=\"has-inline-color\">\u4e94.\u3010Instagram\u3011\u5feb\u62cd\u5e7f\u544a\u63a8\u51fa\u884c\u52a8\u53f7\u53ec\u94fe\u63a5\u8d34\u56fe<\/mark><\/strong><\/p>\n\n\n\n<p>\u672c\u6708\uff0cMeta\u6b63\u5f0f\u4e3aInstagram\u5feb\u62cd\u5e7f\u544a\u63a8\u51fa\u884c\u52a8\u53f7\u53ec\u94fe\u63a5\u8d34\u56fe<strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fd4d4d\" class=\"has-inline-color\">\u3002 \u94fe\u63a5\u8d34\u56fe\u662f\u5feb\u62cd\u4e2d\u4f7f\u7528\u7684\u4e92\u52a8\u5143\u7d20\uff0c\u53ef\u7528\u4e8e\u63d0\u9ad8\u4e0e\u76ee\u6807\u7f51\u7ad9\u7684\u4e92\u52a8\u3002 \u5f53\u4eba\u4eec\u5728\u60a8\u7684\u5feb\u62cd\u4e2d\u70b9\u51fb\u8fd9\u4e2a\u8d34\u56fe\u65f6\uff0c\u5c31\u4f1a\u8df3\u8f6c\u81f3\u94fe\u63a5\u7684\u7f51\u7ad9<\/mark><\/strong>\u3002<\/p>\n\n\n\n<p>2023 \u5e74 11 \u6708 3 \u65e5\uff0cInstagram \u5feb\u62cd\u5e7f\u544a\u4e2d\u7684\u6240\u6709\u884c\u52a8\u53f7\u53ec\u53e3\u53f7\u4f1a\u4ee5\u5e7f\u544a\u521b\u610f\u4e0a\u8d34\u56fe\u7684\u5f62\u5f0f\u663e\u793a\uff0c\u800c\u975e\u4e4b\u524d\u7684\u201c\u5411\u4e0a\u6ed1\u52a8\u201d\u63d0\u793a\u3002 \u6b64\u66f4\u65b0\u4f1a\u5e26\u6765\u81ea\u7136\u5185\u5bb9\u548c\u5e7f\u544a\u7684\u5e73\u8861\uff0c\u8ba9\u5e7f\u544a\u66f4\u81ea\u7136\u5e76\u6539\u5584\u6574\u4f53\u5e7f\u544a\u6210\u6548\u3002 \u4f46\u662f\uff0c\u7528\u6237\u4ecd\u53ef\u9009\u62e9\u70b9\u51fb\u8d34\u56fe\u6216\u5411\u4e0a\u6ed1\u52a8\u6765\u524d\u5f80\u76ee\u6807\u7f51\u7ad9\u3002<\/p>\n\n\n\n<p>\u4e3a\u4e86\u5e94\u5bf9\u8fd9\u79cd\u6539\u53d8\uff0c\u8bf7\u786e\u4fdd\u60a8\u6700\u7ec8\u4f7f\u7528\u7684\u521b\u610f\u7d20\u6750\u7b26\u5408<a href=\"https:\/\/www.facebook.com\/login\/?next=https%3A%2F%2Fwww.facebook.com%2Fbusiness%2Fhelp%2F980593475366490%3Fid%3D1240182842783684\"><strong>\u5b89\u5168\u533a\u6307\u5357\u7684\u89c4\u5b9a<\/strong><\/a>\uff0c\u4fdd\u7559\u521b\u610f\u5e95\u90e820%\u7684\u7a7a\u95f4\uff0c\u4e0d\u8981\u653e\u7f6e\u6587\u672c\u3001\u5fbd\u6807\u548c\u5176\u4ed6\u5173\u952e\u521b\u610f\u5143\u7d20\uff0c\u4ee5\u514d\u88ab\u884c\u52a8\u53f7\u53ec\u94fe\u63a5\u8d34\u56fe\u906e\u6321\u3002<br>\u60a8\u8fd8\u53ef\u4ee5\u5229\u7528<a href=\"https:\/\/www.facebook.com\/login\/?next=https%3A%2F%2Fwww.facebook.com%2Fbusiness%2Fhelp%2F1639197963055851\"><strong>\u8d34\u56fe\u4f4d\u7f6e\u81ea\u5b9a\u4e49\u5de5\u5177<\/strong><\/a>\u5c06\u8d34\u56fe\u624b\u52a8\u62d6\u5165\u5e95\u90e8 20%\u7684\u7a7a\u95f4\u5185\uff0c\u4ee5\u907f\u514d9:16\u7684\u5feb\u62cd\u5e7f\u544a\u4e2d\u51fa\u73b0\u53ef\u80fd\u7684\u906e\u6321<\/p>\n\n\n\n<p><img decoding=\"async\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/10\/image-28.png\" alt=\"\u6b64\u56fe\u7247\u7684alt\u5c5e\u6027\u4e3a\u7a7a\uff1b\u6587\u4ef6\u540d\u4e3aimage-28.png\"><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#b70101\" class=\"has-inline-color\">\u516d.\u3010\u4fe1\u53f7\u3011\u589e\u52a0SKAN\u548c\u5e94\u7528\u5168\u4e8b\u4ef6\u8861\u91cf\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u7684\u6570\u91cf<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u66f4\u65b0\u5185\u5bb9\uff1a<\/strong>\u81ea10\u670816\u65e5\u8d77\uff0c\u7b26\u5408\u8d44\u683c\u4f7f\u7528\u5e94\u7528\u5168\u4e8b\u4ef6\u8861\u91cf\u5e94\u7528\uff08AEM \uff09\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u7684\u5e7f\u544a\u4e3b\uff0c<strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fb5656\" class=\"has-inline-color\">\u53ef\u7528\u7684\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\uff0c\u5c06\u4f1a\u4ece\u6bcf\u4e2a\u5e94\u75289\u4e2a\u63d0\u9ad8\u523018\u4e2a\u3002<\/mark><\/strong>\u6b64\u6b21\u66f4\u65b0\u8ba9\u60a8\u53ef\u66f4\u7075\u6d3b\u5730\u8fdb\u884c\u5b9a\u4f4d\uff0c\u5e76\u9488\u5bf9\u60a8\u6700\u91cd\u8981\u7684\u7528\u6237\u548c\u4e8b\u4ef6\u8fdb\u884c\u4f18\u5316\u3002\u8be5\u529f\u80fd\u9884\u8ba1\u57282024\u5e74\u7b2c\u4e00\u5b63\u5ea6\u5bf9100%\u5e7f\u544a\u4e3b\u63a8\u51fa<\/p>\n\n\n\n<p><strong>\u5982\u4f55\u8bbe\u7f6e\uff1a<\/strong>\u60a8\u53ef\u5728\u521b\u5efa\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u65f6\u6216\u5728\u5e7f\u544a\u8bbe\u7f6e\u9875\u9762\uff0c\u770b\u5230\u6bcf\u4e2a\u5e94\u7528\u53ef\u7528\u7684\u5e7f\u544a\u7cfb\u5217\u603b\u6570\u91cf\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u5efa\u8bae\uff1a\u4e3a\u4e86\u53d1\u6325\u6700\u4f73\u6548\u679c\uff0c\u5efa\u8bae\u5728\u539f\u59cb\u76849\u4e2a\u5e7f\u544a\u7cfb\u5217\u7684\u57fa\u7840\u4e0a\u6dfb\u52a0\u989d\u5916\u7684\u5e7f\u544a\u7cfb\u5217\u65f6\uff0c\u4fdd\u6301\u76f8\u540c\u7684\u9884\u7b97\/\u5e7f\u544a\u7cfb\u5217\u6bd4\uff0c\u4ee5\u6700\u5927\u9650\u5ea6\u5730\u52a0\u5f3a\u81ea\u52a8\u5206\u914d\uff0c\u5e76\u786e\u4fdd\u5e7f\u544a\u7cfb\u5217\u62a5\u544a\u7684\u51c6\u786e\u6027<\/mark><\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/login\/?next=https%3A%2F%2Fwww.facebook.com%2Fbusiness%2Fhelp%2F617021863580582\">\u5982\u4f55\u67e5\u770b\u60a8\u7684\u5e94\u7528\u662f\u5426\u7b26\u5408\u5168\u4e8b\u4ef6\u8861\u91cf\u7684\u8d44\u683c<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#b90101\" class=\"has-inline-color\">\u4e03.\u3010\u54c1\u724c\u3011 \u8986\u76d6\u548c\u9891\u6b21(Reach &amp; Frequency) \u65b9\u6848\u7684\u4e09\u5927\u5173\u952e\u6539\u8fdb<\/mark><\/strong><\/p>\n\n\n\n<p><strong>1.\u5c06\u201c\u8986\u76d6\u548c\u9891\u6b21\u51fa\u4ef7\u201d\u66f4\u540d\u4e3a\u201c\u9884\u8ba2\u201d\uff1a<\/strong> \u73b0\u5c06\u540d\u79f0\u66f4\u65b0\u4e3a\u201c\u9884\u8ba2\u201d\u8d2d\u4e70\uff0c\u4ee5\u53cd\u6620\u5176\u6f14\u53d8\uff0c\u4f46\u4ecd\u4f1a\u5728\u8986\u76d6\u548c\u5e73\u5747\u7d2f\u79ef\u9891\u6b21\u7684\u5e7f\u544a\u7cfb\u5217\u4e2d\uff0c\u63d0\u4f9b\u76f8\u540c\u7684\u56fa\u5b9a\u6210\u672c\u548c\u9884\u6d4b\u6210\u6548\u3002<\/p>\n\n\n\n<p><strong>2.\u542f\u7528\u201c<strong>\u76ee\u6807<\/strong>\u201d\u9891\u6b21\u5e76\u5f03\u7528\u201c<strong>\u589e\u52a0\u7684\u5e73\u5747\u9891\u6b21<\/strong>\u201d\uff1a<\/strong>Meta\u5f00\u59cb\u63a8\u51fa\u9884\u8ba2\u5e7f\u544a\u7cfb\u5217\u7684\u201c\u76ee\u6807\u201d\u9891\u6b21\uff0c\u5e76\u5c06\u5176\u4f5c\u4e3a\u65b0\u7684\u9ed8\u8ba4\u9891\u6b21\u9009\u9879\uff0c\u201c\u76ee\u6807\u201d\u9891\u6b21\u5141\u8bb8\u60a8\u4f20\u8fbe\u771f\u5b9e\u7684\u9891\u6b21\u76ee\u6807\u3001\u5b9e\u73b0\u66f4\u9ad8\u7684\u5468\u5747\u9891\u6b21\u5e76\u6539\u8fdb\u9891\u6b21\u5206\u5e03\u3002 <\/p>\n\n\n\n<p><strong>3.\u7b80\u5316\u8986\u76d6\u548c\u9891\u6b21\u7684\u4f18\u5316\u76ee\u6807\uff0c\u79fb\u9664\u94fe\u63a5\u70b9\u51fb\u91cf\u548c\u8d34\u6587\u4e92\u52a8\u4f18\u5316\uff1a<\/strong>\u7b80\u5316\u540e\u7684\u8986\u76d6\u548c\u9891\u6b21\u4f18\u5316\u76ee\u6807\u5305\u62ec\uff1a\u8986\u76d6\u4eba\u6570\uff08\u53d6\u4ee3\u5c55\u793a\u6b21\u6570\uff09\u3001\u5e7f\u544a\u56de\u60f3\u5ea6\u63d0\u5347\u548c Thruplay \u4f18\u5316\u3002\u4ee5\u8d34\u5408\u5e7f\u544a\u4e3b\u7684\u9700\u6c42\uff0c\u52a9\u529b\u63d0\u9ad8\u54c1\u724c\u77e5\u540d\u5ea6\u548c\u8003\u91cf<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fb3333\" class=\"has-inline-color\">\u5982\u6709\u6b63\u8fd0\u884c\u7684\u5e7f\u544a\u7cfb\u5217\u4f7f\u7528\u4e86\u8fd9\u4e24\u9879\u4f18\u5316\u529f\u80fd\uff0cMeta\u4f1a\u7ee7\u7eed\u63d0\u4f9b\u652f\u6301\uff0c\u76f4\u81f3\u5176\u7ed3\u675f\u5f53\u524d\u6392\u671f\uff08\u9884\u8ba1\u5b9e\u65bd\u65f6\u95f4\uff1a2024 \u5e74 7 \u6708\uff0c\u57fa\u4e8e\u8003\u8651\u5230\u8986\u76d6\u548c\u9891\u6b21\u5e7f\u544a\u7cfb\u5217\u5217\u6700\u591a\u53ef\u63d0\u524d 6 \u4e2a\u6708\u9884\u8ba2\uff09<\/mark><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#a60202\" class=\"has-inline-color\">\u516b.\u3010\u529f\u80fd\u505c\u7528\u3011\u7ec6\u5206\u5b9a\u4f4d\u4e2d\u5220\u9664\u9009\u9879\u7684\u660e\u786e\u65f6\u95f4<\/mark><\/strong><\/p>\n\n\n\n<p>\u4ece 10 \u6708 2 \u65e5\uff08\u592a\u5e73\u6d0b\u65f6\u95f4\uff09\u5f00\u59cb\uff0c\u67d0\u4e9b\u7ec6\u5206\u5b9a\u4f4d\u9009\u9879\u5c06\u88ab\u5220\u9664\uff0c\u5e7f\u544a\u4e3b\u5c06\u65e0\u6cd5\u518d\u4f7f\u7528\u8fd9\u4e9b\u9009\u9879\u521b\u5efa\u65b0\u7684\u5e7f\u544a\u7cfb\u5217\u3002\u53d7\u5f71\u54cd\u7684\u5e7f\u544a\u4e3b\u4f1a\u6536\u5230\u901a\u77e5\uff08 \u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u4f1a\u51fa\u73b0\u6a2a\u5e45\uff09\u544a\u77e5\u53d7\u5f71\u54cd\u7684\u5e7f\u544a\u7cfb\u5217<\/p>\n\n\n\n<p><strong>\u53d7\u5f71\u54cd\u65f6\u95f4\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>2023 \u5e74 10 \u6708 2 \u65e5\uff08\u592a\u5e73\u6d0b\u65f6\u95f4\uff09\uff1a\u4ece\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u79fb\u9664\u9009\u9879\uff0c\u65e0\u6cd5\u518d\u6839\u636e\u8fd9\u4e9b\u65e7\u672f\u8bed\u521b\u5efa\u65b0\u7684\u5e7f\u544a\u7cfb\u5217<\/li>\n\n\n\n<li>2024 \u5e74 3 \u6708 18 \u65e5\uff08\u592a\u5e73\u6d0b\u65f6\u95f4\uff09\uff1a\u5728\u65e7\u672f\u8bed\u57fa\u7840\u4e0a\u8fd0\u884c\u7684\u73b0\u6709\u5e7f\u544a\u7cfb\u5217\u53ef\u4ee5\u7ee7\u7eed\u8fd0\u884c\u5230 <strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fe3c3c\" class=\"has-inline-color\">2024 \u5e74 3 \u6708 18 \u65e5\u3002\u6b64\u540e\uff0c\u5728\u8fdb\u884c\u76f8\u5173\u4fee\u6539\u524d\uff0c\u5e7f\u544a\u7cfb\u5217\u5c06\u88ab\u6682\u505c<\/mark><\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#b50101\" class=\"has-inline-color\">\u4e5d.\u3010AI\u3011\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u73b0\u63d0\u4f9b\u5168\u65b0\u7684\u751f\u6210\u5f0fAI\u529f\u80fd<\/mark><\/strong><\/p>\n\n\n\n<p>Meta\u5c06\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\uff0c\u4e3a\u5e7f\u544a\u521b\u610f\u63a8\u51fa\u9996\u4e2a\u57fa\u4e8eAI\u7684\u751f\u6210\u529f\u80fd\uff0c\u5305\u62ec<strong>\u6587\u6848\u5efa\u8bae\u3001\u56fe\u7247\u5c55\u5f00\u548c\u80cc\u666f\u751f\u6210<\/strong>\u5b9e\u73b0\u5feb\u901f\u81ea\u52a8\u751f\u6210\u7684\u591a\u7248\u672c\u5e7f\u544a\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:#fde03d\" class=\"has-inline-color\">\u6587\u6848\u5efa\u8bae\uff1a<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u6839\u636e\u60a8\u7684\u539f\u59cb\u6587\u6848\u751f\u6210\u591a\u4e2a\u7248\u672c\u7684\u5e7f\u544a\u6587\u6848\uff0c\u7a81\u51fa\u4ea7\u54c1\/\u670d\u52a1\u7684\u5356\u70b9\u5e76\u751f\u6210\u591a\u6587\u6848\u9009\u9879\uff0c\u8ba9\u60a8\u9488\u5bf9\u4e0d\u540c\u53d7\u4f17\u6253\u9020\u591a\u6837\u5316\u7684\u5e7f\u544a\u9002\u7528\u4e8e\u82f1\u8bed\u5e7f\u544a\u3001\u57fa\u7840\u6587\u6848\u7684\u6240\u6709\u7248\u4f4d\u3001\u6240\u6709\u76ee\u6807\u3001\u6240\u6709\u683c\u5f0f\uff08\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u548c\u7cbe\u9009\u96c6\u5e7f\u544a\u9664\u5916\uff09\uff1b \u4e0d\u9002\u7528\u4e8e\u901a\u8fc7\u81ea\u7136\u5e16\u5b50\u521b\u5efa\u7684\u5e7f\u544a<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:#f7fa72\" class=\"has-inline-color\">\u56fe\u7247\u5c55\u5f00\uff1a<\/mark><\/strong>\u65e0\u7f1d\u8c03\u6574\u521b\u610f\u7d20\u6750\uff0c\u4ee5\u9002\u5e94\u4e0d\u540c\u754c\u9762\u8981\u6c42\u7684\u7eb5\u6a2a\u6bd4\u3002\u5148\u4ece\u52a8\u6001\u6d88\u606f\u5f00\u59cb\uff0c\u5e76\u5c06\u6269\u5c55\u81f3Reels\u7248\u7d20\u6750\uff0c\u8ba9\u60a8\u91cd\u65b0\u5229\u7528\u521b\u610f\u7d20\u6750\u5e76\u82b1\u8d39\u66f4\u5c11\u7684\u65f6\u95f4\u548c\u8d44\u6e90\u3002\u53ef\u5728\u8fdb\u9636\u8d4b\u80fd\u578b\u7d20\u6750\u4e2d\u4f7f\u7528\uff0c\u7528\u4e8eIG\u52a8\u6001\u6d88\u606f\u4e2d\u7684\u9759\u6001\u56fe\u7247\u5355\u4e00\u5e7f\u544a<\/p>\n\n\n\n<p><strong><mark style=\"background-color:#faf83a\" class=\"has-inline-color\">\u80cc\u666f\u751f\u6210\uff1a<\/mark><\/strong>\u76ee\u524d\u6682\u5411\u90e8\u5206\u5e7f\u544a\u4e3b\u63a8\u51fa\uff0c\u8be5\u529f\u80fd\u53ef\u521b\u5efa\u591a\u4e2a\u80cc\u666f\u6765\u914d\u5408\u4ea7\u54c1\u56fe\u7247\uff0c\u4e3a\u60a8\u7684\u53d7\u4f17\u63d0\u4f9b\u591a\u6837\u5316\u7684\u521b\u610f\u3002\u53ef\u5728\u624b\u52a8\u5e7f\u544a\u7cfb\u5217\u7684\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7684\u8fdb\u9636\u8d4b\u80fd\u578b\u7d20\u6750\u3001\u6216\u5728\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217\u4e2d\u4f7f\u7528\uff1b \u53ef\u7528\u4e8e\u8f6e\u64ad\u683c\u5f0f\u548c\u4ee5\u9500\u91cf\u4e3a\u76ee\u6807\u7684\u9759\u6001\u56fe\u7247<\/p>\n\n\n\n<p style=\"font-size:18px\"><strong><mark style=\"background-color:#8f4ec7\" class=\"has-inline-color\">Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u8fdb\u9636\u8d4b\u80fd\u578b\u7d20\u6750\u4e2d\u7684\u6807\u51c6\u7f8e\u5316\u529f\u80fd\u548c\u56fe\u7247\u5c55\u5f00\u3001\u80cc\u666f\u751f\u6210\u6709\u4f55\u533a\u522b\uff1f<\/strong><br>\u7b54\uff1a\u8fdb\u9636\u8d4b\u80fd\u578b\u7d20\u6750\u4e2d\u7684\u6807\u51c6\u7f8e\u5316\u529f\u80fd\u4f7f\u7528\u81ea\u52a8\u5316\u548c\u4eba\u5de5\u667a\u80fd\u6765\u7f8e\u5316\u73b0\u6709\u7684\u7d20\u6750\u548c\u5e7f\u544a\u3002\u5982\u679c\u53ef\u80fd\u4f1a\u63d0\u5347\u5e7f\u544a\u7684\u8868\u73b0\uff0c\u6211\u4eec\u4f1a\u4ee3\u60a8\u8fdb\u884c\u5c0f\u5c0f\u7684\u66f4\u6539\uff0c\u6bd4\u5982\u8c03\u6574\u56fe\u7247\u7684\u4eae\u5ea6\u548c\u5bf9\u6bd4\u5ea6\u3001\u4f7f\u7528\u6ee4\u955c\u6216\u88c1\u526a\u56fe\u7247\u7b49\u3002\u80cc\u666f\u751f\u6210\u548c\u56fe\u7247\u6269\u5c55\u5219\u662f\u5229\u7528\u751f\u6210\u5f0fAI\u6765\u521b\u5efa\u591a\u4e2a\u7248\u672c\u7684\u521b\u610f\u7d20\u6750\u548c\u5e7f\u544a\u3002 \u80cc\u666f\u751f\u6210\u662f\u6307\u521b\u5efa\u4e00\u4e2a\u65b0\u7684\u80cc\u666f\u6765\u5c55\u793a\u4ea7\u54c1\u3002 \u56fe\u7247\u5c55\u5f00\u5219\u662f\u6307\u751f\u6210\u50cf\u7d20\u6765\u586b\u5145\u7a7a\u767d\u7684\u7a7a\u95f4\uff0c\u4ee5\u9002\u5e94\u7248\u4f4d\u7684\u5c55\u793a\u9762\u79ef\u3002<\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u4f60\u4eec\u91c7\u53d6\u4e86\u54ea\u4e9b\u63aa\u65bd\u6765\u786e\u4fdd\u6587\u6848\u5efa\u8bae\u3001\u56fe\u7247\u5c55\u5f00\u6216\u80cc\u666f\u751f\u6210\u4e0d\u4f1a\u751f\u6210\u53ef\u80fd\u6709\u635f\u54c1\u724c\u7684\u6587\u6848\u6216\u56fe\u7247\uff1f<\/strong><br>\u7b54\uff1a\u6211\u4eec\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u8bbe\u6709\u5f3a\u5927\u7684\u62a4\u680f\uff0c\u9632\u6b62\u7cfb\u7edf\u5411 Meta \u7528\u6237\u6295\u653e\u4f4e\u8d28\u91cf\u6216\u4e0d\u6070\u5f53\u7684\u5e7f\u544a\u5185\u5bb9\u3002 \u8bf7\u6ce8\u610f\uff1a\u6240\u6709\u5e7f\u544a\uff0c\u5305\u62ec\u7531\u8fd9\u4e9b\u529f\u80fd\u751f\u6210\u7684\u5e7f\u544a\uff0c\u5747\u987b\u9075\u5b88\u6211\u4eec\u7684\u5e7f\u544a\u53d1\u5e03\u5b88\u5219<\/p>\n\n\n\n<p><strong>\u95ee\uff1aMeta \u662f\u5426\u4f7f\u7528\u4e86\u6211\u7684\u6570\u636e\u6765\u8bad\u7ec3\u751f\u6210\u5f0f AI \u6a21\u578b\uff0c\u4ece\u800c\u4f7f\u6211\u7684\u7ade\u4e89\u5bf9\u624b\u53d7\u76ca\uff1f \u5982\u4f55\u786e\u4fdd\u6211\u7684\u6570\u636e\u4e0d\u4f1a\u8fc7\u5ea6\u8bad\u7ec3\u60a8\u7684\u6a21\u578b\uff0c\u4e3a\u5176\u4ed6\u4eba\u751f\u6210\u66f4\u597d\u7684\u5185\u5bb9\uff1f<\/strong><br>\u7b54\uff1aLLM \u57f9\u8bad\u6570\u636e\u6e90\u4e0e\u6570\u5341\u4ebf\u5176\u4ed6\u57f9\u8bad\u6570\u636e\u8f93\u5165\u6c47\u96c6\u5728\u4e00\u8d77\uff0c\u8fd9\u4e9b\u6570\u636e\u662f\u4ece\u5404\u79cd\u6570\u636e\u7c7b\u578b\u548c\u7c7b\u522b\u4e2d\u6311\u9009\u51fa\u6765\u7684\u3002 \u6240\u6709\u8fd9\u4e9b\u6570\u636e\u4e0e\u6211\u4eec\u7684\u7b97\u6cd5\u53ca\u673a\u5668\u5b66\u4e60\u6d41\u7a0b\u76f8\u7ed3\u5408\uff0c\u6765\u5e2e\u52a9\u57f9\u8bad\u548c\u6539\u8fdb\u6211\u4eec\u7684LLM\uff0c\u800c\u4e0d\u662f\u76f4\u63a5\u8ba9\u4efb\u4f55\u5355\u4e00\u7684\u5e7f\u544a\u4e3b\u6216\u5176\u7ade\u4e89\u5bf9\u624b\u53d7\u76ca\u3002 \u60a8\u53ef\u4ee5\u5c06\u8fdb\u5165\u6211\u4eec\u6a21\u578b\u7684\u4efb\u4f55\u4e00\u4e2a\u6570\u636e\u89c6\u4e3a\u4e00\u7c92\u6c99\uff0c\u5b83\u4e0e\u6570\u4e07\u4ebf\u4e2a\u5176\u4ed6\u9897\u7c92\u6df7\u5408\uff0c\u6700\u540e\u4e00\u8d77\u9020\u5c31\u4e86\u4e00\u5757\u73bb\u7483\u3002<\/p>\n\n\n\n<p><strong>\u95ee\uff1aAI Sandbox \u548c\/\u6216\u4f60\u4eec\u7684\u751f\u6210\u5f0fAI\u521b\u610f\u5de5\u5177\u662f\u5426\u6709 API \u96c6\u6210\uff1f \u5e7f\u544a\u4e3b\u5e0c\u671b\u5c06\u60a8\u7684\u5de5\u5177\u96c6\u6210\u5230\u4ed6\u4eec\u7684\u5236\u4f5c\u5957\u4ef6\u4e2d\u3002<\/strong><br>\u7b54\uff1a\u5b83\u4eec\u76ee\u524d\u4e0d\u5177\u5907API\uff0c\u4f46\u4f1a\u5728\u672a\u6765\u8003\u8651\u63a8\u51fa<\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u4f60\u4eec\u7684\u751f\u6210\u5f0fAI\u529f\u80fd\u4f55\u65f6\u53ef\u5e94\u7528\u4e8e\u89c6\u9891\uff1f<\/strong><br>\u7b54\uff1a\u6211\u4eec\u6b63\u63a2\u7d22\u65b0\u7684\u751f\u6210\u5f0fAI\u7684\u529f\u80fd\u548c\u53ef\u7528\u6027\uff0c\u5176\u4e2d\u5c31\u5305\u62ec\u89c6\u9891\u3002 \u672a\u6765Meta\u5c06\u8fdb\u4e00\u6b65\u5206\u4eab\u76f8\u5173\u4fe1\u606f\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#a20101\" class=\"has-inline-color\">\u5341.\u3010\u4e1a\u52a1\u6d88\u606f\u3011Conversations 2023\uff1a\u5173\u952e\u66f4\u65b0<\/mark><\/strong><\/p>\n\n\n\n<p>2023 \u5e74 9 \u6708 20 \u65e5\uff0cMeta \u4e3e\u529e\u4e86\u5e74\u5ea6\u6700\u5927\u578b\u7684\u4e1a\u52a1\u6d88\u606f\u6d3b\u52a8 Conversations\u3002 \u6d3b\u52a8\u671f\u95f4\uff0cMeta \u5ba3\u5e03\u63a8\u51fa\u4e86\u591a\u79cd\u65b0\u7684\u6d88\u606f\u4ea7\u54c1\uff0c\u65e8\u5728\u5e2e\u52a9\u4f01\u4e1a\u6253\u9020\u66f4\u4e30\u5bcc\u7684\u4f53\u9a8c\u3001\u6539\u5584\u8868\u73b0\u6216\u53d1\u5c55\u4e1a\u52a1\u3002<\/p>\n\n\n\n<p><strong>\u4eae\u70b9\u5305\u62ec\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>WhatsApp Flows &#8211; \u4f01\u4e1a\u53ef\u5229\u7528\u8be5\u5de5\u5177\u4e3a\u5ba2\u6237\u6253\u9020\u66f4\u4e30\u5bcc\u7684\u5ba2\u6237\u4f53\u9a8c &#8211; \u4ece\u9884\u7ea6\u3001\u8d2d\u7269\u5230\u4e0b\u5355\uff0c\u8fd9\u4e9b\u5747\u76f4\u63a5\u5728 WhatsApp \u4e2d\u8fdb\u884c<\/li>\n\n\n\n<li>WhatsApp Payments &#8211; \u65b0\u529f\u80fd\u5141\u8bb8\u4f01\u4e1a\u4f7f\u7528\u73b0\u6709\u7684\u652f\u4ed8\u7f51\u5173\uff0c\u63a5\u6536\u6d88\u606f\u7ebf\u7a0b\u5185\u7684\u4ed8\u6b3e\u3002 \u76ee\u524d\u8be5\u529f\u80fd\u5df2\u5728\u5df4\u897f\u548c\u65b0\u52a0\u5761\u4f7f\u7528\uff0c\u5e76\u5c06\u5f88\u5feb\u5728\u5370\u5ea6\u63a8\u51fa<\/li>\n\n\n\n<li>\u53ef\u7528\u4e8e\u6d88\u606f\u4e8b\u4ef6\u7684\u8f6c\u5316 API &#8211; \u4f7f\u7528\u8f6c\u5316 API\uff0c \u4f01\u4e1a\u73b0\u5728\u53ef\u4ee5\u66f4\u8f7b\u677e\u5730\u4e86\u89e3\u5176\u5e7f\u544a\u5e26\u6765\u7684\u6210\u6548 &#8211; \u4f8b\u5982\u751f\u6210\u7684\u6f5c\u5728\u5ba2\u6237\u6216\u5e26\u6765\u7684\u9500\u91cf<\/li>\n<\/ul>\n\n\n\n<p><strong>WhatsApp Flows\u793a\u4f8b<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1259\" height=\"695\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/10\/image-25.png\" alt=\"\" class=\"wp-image-3926\"\/><\/figure>\n\n\n\n<p><strong>WhatsApp Payments\u793a\u4f8b<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1629\" 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