{"id":3818,"date":"2023-09-25T11:06:51","date_gmt":"2023-09-25T03:06:51","guid":{"rendered":"https:\/\/college.pandarocket.cn\/?p=3818"},"modified":"2023-10-10T15:09:00","modified_gmt":"2023-10-10T07:09:00","slug":"%e8%b5%8b%e8%83%bd%e5%9e%8b%e7%bb%86%e5%88%86%e5%ae%9a%e4%bd%8d%ef%bc%8c%e5%ae%9a%e4%bd%8d%e6%bd%9c%e5%9c%a8%e6%96%b0%e5%8f%97%e4%bc%97","status":"publish","type":"post","link":"https:\/\/college.pandarocket.cn\/?p=3818","title":{"rendered":"\u5982\u4f55\u5229\u7528Meta\u8d4b\u80fd\u7ec6\u5206\u5b9a\u4f4d\u53d7\u4f17\u65b0\u7b56\u7565\u63d0\u5347\u5e7f\u544a\u6548\u679c"},"content":{"rendered":"\n<figure class=\"wp-block-pullquote\"><blockquote><p>Meta 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class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#970101\" class=\"has-inline-color\">\u4e00.\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u7684\u8fd0\u4f5c\u65b9\u5f0f<\/mark><\/strong><\/p>\n\n\n\n<p>2023\u5e749\u67085\u65e5\uff0cMeta\u5ba3\u5e03\u4e8e\u5168\u7403\u8303\u56f4\u5185\u63a8\u51fa\u9488\u5bf9\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\uff0c\u5176\u4f59\u6240\u6709\u5e7f\u544a\u76ee\u6807\u548c\u4f18\u5316\u7b56\u7565\u7684\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d<br>\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u7684\u8fd0\u4f5c\u65b9\u5f0f<\/p>\n\n\n\n<p><strong>\u8fd9\u79cd\u65b0\u7684\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u8fd0\u4f5c\u65b9\u5f0f\u662f\u5982\u679c\u7cfb\u7edf\u53d1\u73b0\u9664\u4e86\u60a8\u5b9a\u4e49\u7684\u53d7\u4f17\u4ee5\u5916\u6709\u66f4\u597d\u7684\u8868\u73b0\u673a\u4f1a\uff0cMeta\u4f1a\u501f\u52a9\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u52a8\u6001\u6269\u5c55\u53d7\u4f17\u6765\u53cd\u6620\u51fa\u54ea\u4e9b\u5730\u65b9\u8fd8\u4f1a\u6709\u66f4\u597d\u7684\u8868\u73b0\uff0c\u540c\u65f6\u7cfb\u7edf\u53ef\u80fd\u4f1a\u8fdb\u4e00\u6b65\u6269\u5927\u53d7\u4f17\u89c4\u6a21\u4ee5\u7eb3\u5165\u7c7b\u4f3c\u673a\u4f1a\u3002<\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u4e13\u95e8\u7528\u4e8e\u7ec6\u5206\u5b9a\u4f4d\uff0c\u4e0d\u9002\u7528\u4e8e\u5730\u533a\u3001\u5e74\u9f84\u6216\u6027\u522b\u5b9a\u4f4d\u9009\u9879\u3002\u7ec6\u5206\u5b9a\u4f4d\u4e4b\u5916\u7684\u6240\u6709\u6392\u9664\u6761\u4ef6\u548c\u5b9a\u4f4d\u9009\u9879\uff08\u4f8b\u5982\u5e74\u9f84\u3001\u6027\u522b\u3001\u5730\u533a\u548c\u8bed\u8a00\uff09\u4ecd\u7136\u9002\u7528\u3002<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f80505\" class=\"has-inline-color\">\u6ce8\u610f\uff1a\u5f53\u53d7\u4f17\u5305\u542b\u4f4e\u4e8e\u4e00\u5b9a\u5e74\u9f84\uff08\u591a\u6570\u56fd\u5bb6\/\u5730\u533a\u4e3a 18 \u5c81\u4ee5\u4e0b\uff0c\u6cf0\u56fd\u4e3a 20 \u5c81\u4ee5\u4e0b\uff0c\u5370\u5ea6\u5c3c\u897f\u4e9a\u4e3a 21 \u5c81\u4ee5\u4e0b\uff09\u7684\u7528\u6237\u65f6\uff0c\u5b9a\u4f4d\u9009\u9879\u5c06\u4f1a\u53d7\u9650<\/mark><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#a50101\" class=\"has-inline-color\">\u4e8c.<strong>\u5982\u4f55\u4f7f\u7528\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d<\/strong><\/mark><\/p>\n\n\n\n<p>\u5bf9\u4e8e\u5168\u65b0\u3001\u590d\u5236\u548c\u5904\u4e8e\u8349\u7a3f\u72b6\u6001\u7684\u5e7f\u544a\u7cfb\u5217\uff0c\u4ee5\u53ca\u5728\u4f7f\u7528\u67d0\u4e9b\u76ee\u6807\u65f6\uff0c\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u4f1a\u81ea\u52a8\u542f\u7528\u3002<\/p>\n\n\n\n<p><strong>\u6ce8\u610f<\/strong>\uff1a\u90e8\u5206\u76ee\u6807\u65e0\u6cd5\u4f7f\u7528\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u3002\u6b64\u529f\u80fd\u4e5f\u4e0d\u9002\u7528\u4e8e\u4f7f\u7528\u4f4f\u623f\u3001\u62db\u8058\u548c\u4fe1\u8d37 (HEC)\uff0c\u4ee5\u53ca\u793e\u4f1a\u8bae\u9898\u3001\u9009\u4e3e\u548c\u653f\u6cbb (SIEP) \u7b49<a href=\"https:\/\/www.facebook.com\/help\/2220749868045706\">\u7279\u6b8a\u5e7f\u544a\u7c7b\u522b<\/a>\u7684\u5e7f\u544a\u3002<\/p>\n\n\n\n<p><strong>\u8981\u8bbf\u95ee\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\uff1a<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u5728&nbsp;<a href=\"https:\/\/www.facebook.com\/business\/tools\/ads-manager\/\">Meta 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href=\"https:\/\/www.facebook.com\/business\/help\/112167992830700\">\u673a\u5668\u5b66\u4e60\u9636\u6bb5<\/a>\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#a40202\" class=\"has-inline-color\">\u4e09.\u5982\u4f55\u4ece\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u4e2d\u6392\u9664\u7279\u5b9a\u53d7\u4f17<\/mark><\/strong><\/p>\n\n\n\n<p>\u5982\u679c\u6211\u4eec\u6269\u5c55\u60a8\u7684\u5e7f\u544a\u7ec4\u53d7\u4f17\u800c\u60a8\u5e0c\u671b\u6211\u4eec\u4e0d\u8003\u8651\u7279\u5b9a\u4eba\u53e3\u7edf\u8ba1\u6570\u636e\u3001\u5174\u8da3\u548c\u884c\u4e3a\uff0c\u5219\u53ef\u4ee5\u5c06\u7ec6\u5206\u5b9a\u4f4d\u9009\u9879\u6dfb\u52a0\u4e3a\u6392\u9664\u6761\u4ef6\u3002\u6211\u4eec\u7684\u7cfb\u7edf\u4e0d\u4f1a\u5411\u5df2\u6392\u9664\u53d7\u4f17\u6295\u653e\u5e7f\u544a\u3002<\/p>\n\n\n\n<p><strong>\u8981\u6392\u9664\u53d7\u4f17\uff1a<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u5728<a href=\"https:\/\/www.facebook.com\/adsmanager\/audiences\">\u53d7\u4f17<\/a>\u9875\u9762\uff0c\u6216\u901a\u8fc7<a href=\"https:\/\/www.facebook.com\/business\/tools\/ads-manager\/\">\u5e7f\u544a\u7ba1\u7406\u5de5\u5177<\/a>\u521b\u5efa\u6216\u6253\u5f00\u73b0\u6709\u7684<strong>\u53d7\u4f17\u6216\u5e7f\u544a\u7ec4<\/strong>\u3002<\/li>\n\n\n\n<li>\u627e\u5230<strong>\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d<\/strong>\u5b50\u7248\u5757\uff0c\u9009\u62e9<strong>\u6392\u9664<\/strong>\u4ee5\u505a\u51fa\u9009\u62e9\u3002\uff08\u60a8\u53ef\u80fd\u9700\u8981\u5148\u9009\u62e9<strong>\u7f16\u8f91<\/strong>\u3002\uff09<\/li>\n<\/ol>\n\n\n\n<p><strong>\u6ce8\u610f<\/strong>\uff1a\u6211\u4eec\u7981\u6b62\u6b67\u89c6\u884c\u4e3a\u7684<a href=\"https:\/\/www.facebook.com\/policies\/ads\/\">\u5e7f\u544a\u53d1\u5e03\u5b88\u5219<\/a>\u4ecd\u7136\u9002\u7528\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:#f8dd0d\" class=\"has-inline-color\">\u91cd\u8981Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#61c74e\" class=\"has-inline-color\">\u95ee: \u4e3a\u4f55 Meta \u8981\u6269\u5c55\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u7684\u53ef\u7528\u6027\uff1f<\/mark><\/strong><br>\u7b54: \u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u662f Meta \u8d4b\u80fd\u578b\u4ea7\u54c1\u7cfb\u5217\u7684\u4e00\u90e8\u5206\uff0c\u901a\u8fc7\u5148\u8fdb\u7684\u81ea\u52a8\u5316\u548c\u673a\u5668\u5b66\u4e60\u6280\u672f\u6765\u63d0\u5347\u5e7f\u544a\u4e3b\u7684\u5e7f\u544a\u8868\u73b0\u3002Meta\u81f4\u529b\u4e8e\u5e2e\u52a9\u4f01\u4e1a\u63a2\u5bfb\u66f4\u591a\u65b0\u65b9\u6cd5\uff0c\u63d0\u5347\u7ee9\u6548\u548c\u89e6\u53ca\u66f4\u591a\u76f8\u5173\u53d7\u4f17\u3002\u56e0\u6b64\uff0cMeta \u73b0\u5728\u5c06\u8d4b\u80fd\u578b\u7ec6\u5206\u5b9a\u4f4d\u7684\u53ef\u7528\u6027\u6269\u5c55\u5230\u6240\u6709\u7ee9\u6548\u76ee\u6807\u3002<br><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#61c74e\" class=\"has-inline-color\">\u95ee: \u8fd9\u4e9b\u6539\u53d8\u4f1a\u5bf9\u5e7f\u544a\u4e3b\u73b0\u6709\u7684\u5e7f\u544a\u7ec4\u9020\u6210\u5f71\u54cd\u5417\uff1f<\/mark><\/strong><br>\u7b54: \u4e0d\u4f1a\u3002\u8fd9\u53ea\u4f1a\u5f71\u54cd\u65b0\u5e7f\u544a\u7ec4\u6216\u590d\u5236\u5e7f\u544a\u7cfb\u5217\/\u5e7f\u544a\u7ec4\u3002 \u5728\u6b64\u529f\u80fd\u53d1\u5e03\u524d\u521b\u5efa\u548c\u8fd0\u884c\u4e2d\u7684\u5e7f\u544a\u7cfb\u5217\/\u5e7f\u544a\u7ec4\u4e0d\u4f1a\u53d7\u5f71\u54cd\uff0c\u9664\u975e\u5728\u5e7f\u544a\u7ec4\u7ea7\u522b\u4f5c\u51fa\u4e86\u5982\u4e0b\u66f4\u6539\uff1a<\/p>\n\n\n\n<ul 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