{"id":3574,"date":"2023-06-26T17:35:46","date_gmt":"2023-06-26T09:35:46","guid":{"rendered":"https:\/\/college.pandarocket.cn\/?p=3574"},"modified":"2023-06-29T11:30:03","modified_gmt":"2023-06-29T03:30:03","slug":"meta-2023%e5%b9%b46%e6%9c%88%e4%ba%a7%e5%93%81%e6%9b%b4%e6%96%b0","status":"publish","type":"post","link":"https:\/\/college.pandarocket.cn\/?p=3574","title":{"rendered":"Meta 2023\u5e746\u6708\u4ea7\u54c1\u66f4\u65b0"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Must know<\/strong><\/p>\n\n\n\n<p>\u25cf\u3010\u6570\u636e\u6e90\u3011\u7f51\u7ad9\u8f6c\u5316\u5e7f\u544a\u7cfb\u5217\u7684\u66f4\u65b0\u548c\u6539\u8fdb<br>\u25cf\u3010Meta\u76f4\u5ba2\u5e7f\u544a\u4e3b\u5f00\u6237\u3011\u53ea\u4e3a\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u7ba1\u7406\u5458\u5f00\u653e\u5e7f\u544a\u5e10\u6237\u521b\u5efa\u6743\u9650<br>\u25cf\u3010\u66f4\u65b0\u3011 \u6b27\u76df\u6570\u5b57\u670d\u52a1\u6cd5\u8981\u6c42\u62ab\u9732\u4ed8\u6b3e\u4eba\u548c\u53d7\u76ca\u4eba\u4fe1\u606f\u7684\u65f6\u95f4\u6709\u6240\u66f4\u65b0\uff08\u63a8\u8fdf\u52307\u670810\u65e5\uff09<br>\u25cf\u3010\u89c6\u9891\u3011\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u7684\u89c6\u9891\u5e7f\u544a\u63a8\u51fa\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u6a21\u578b<br>\u25cf\u3010\u8861\u91cf\u3011\u9488\u5bf9\u6240\u6709\u53d7\u7ba1\u7406\u7684\u5e7f\u544a\u4e3b\uff0c\u8f6c\u5316\u63d0\u5347\u73b0\u652f\u63f4\u7f51\u9875\u3001\u5e94\u7528\u548c\u7ebf\u4e0b\u4e8b\u4ef6<br>\u25cf\u3010\u4fe1\u53f7\u3011\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u73b0\u53ef\u4f7f\u7528\u5168\u4e8b\u4ef6\u8861\u91cfAEM\u5e76\u652f\u6301SKAN 4.0<br><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Good to know<\/strong><\/p>\n\n\n\n<p>\u25cf\u3010\u7ebf\u7d22\u5e7f\u544a\u3011\u63a8\u51fa\u5373\u65f6\u8868\u5355\u65b0\u529f\u80fd<br>\u25cf\u3010\u5408\u4f5c\u5e7f\u544a\u3011\u7ed1\u5b9a\u516c\u5171\u4e3b\u9875\u7684Instagram\u8d26\u6237\uff08PBIA\uff09\u548c\u975e\u5173\u8054\u8d26\u6237\u73b0\u53ef\u6295\u653e\u5408\u4f5c\u5e7f\u544a<br>\u25cf\u3010\u5e94\u7528\u5e7f\u544a\u3011\u901a\u77e5\uff1a\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u63a8\u51fa\u65b0\u529f\u80fd\u5e76\u8fdb\u884c\u5927\u89c4\u6a21\u6d4b\u8bd5<br>\u25cf\u3010Instagram\u3011\u6d4b\u8bd5\uff1aInstagram Reels \u5e7f\u544a<br>\u25cf\u3010\u89c6\u9891\u3011\u6d4b\u8bd5: \u5728Reels\u4e2d\u6d4b\u8bd5\u591a\u5e7f\u544a\u4e3b\u5e7f\u544a\u4f53\u9a8c<br>\u25cf\u3010\u754c\u9762\u3011 \u6d4b\u8bd5\uff1a\u9ed8\u8ba4\u9009\u62e9\u4f7f\u7528\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217<br>\u25cf\u3010\u754c\u9762\u3011\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u73b0\u5df2\u63d0\u4f9b\u65b0\u7684\u6781\u7aef\u9884\u7b97\u8b66\u544a\u6307\u5357<br>\u25cf\u3010\u7535\u5546\u3011\u9488\u5bf9\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u8f6e\u64ad\u683c\u5f0f\u7684\u91cd\u590d\u66dd\u5149\uff0c\u5c06\u7531\u4ecb\u7ecd\u5361\u81ea\u52a8\u6eda\u52a8\u5c55\u793a\u76ee\u5f55\u7d20\u6750<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fa0b0b\" class=\"has-inline-color\">\u4e00.\u3010\u6570\u636e\u6e90\u3011\u7f51\u7ad9\u8f6c\u5316\u5e7f\u544a\u7cfb\u5217\u7684\u66f4\u65b0\u548c\u6539\u8fdb<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u81ea2023\u5e745\u670815\u65e5\u8d77\uff0c\u6211\u4eec\u5c06\u5bf9\u7f51\u7ad9\u8f6c\u5316\u5e7f\u544a\u7cfb\u5217\u4f5c\u51fa\u4e00\u7cfb\u5217\u6539\u8fdb\u3002\u5177\u4f53\u800c\u8a00\u6709\u4ee5\u4e0b4\u4e2a\u65b9\u9762\u7684\u6539\u8fdb\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u60a8\u5c06\u4e0d\u518d\u53d7\u52308\u4e2a\u8f6c\u5316\u4e8b\u4ef6\u7684\u9650\u5236\uff0c\u4e5f\u4e0d\u518d\u9700\u8981\u8bbe\u7f6e\u4f18\u5148\u4e8b\u4ef6<\/li>\n\n\n\n<li>\u53d6\u6d88\u51fa\u4e8e\u4e8b\u4ef6\u914d\u7f6e\u76ee\u7684\u7684\u7f51\u57df\u9a8c\u8bc1\u8981\u6c42\uff0c\u4f46\u82e5\u51fa\u4e8e\u8fd9\u91cc\u5217\u51fa\u7684\u76ee\u7684\uff0c\u4ecd\u7136\u5efa\u8bae\u60a8\u8fdb\u884c\u7f51\u57df\u9a8c\u8bc1<\/li>\n\n\n\n<li>\u6211\u4eec\u6b63\u53d6\u6d88\u5e7f\u544a\u7ea7\u522b\u4e2d\u9009\u62e9\u8f6c\u5316\u7f51\u57df\u7684\u8981\u6c42\uff0c\u8fd9\u4f1a\u8fdb\u4e00\u6b65\u7b80\u5316\u5e7f\u544a\u521b\u5efa\u6d41\u7a0b<\/li>\n\n\n\n<li>\u5728\u4f7f\u7528\u4ef7\u503c\u4f18\u5316\uff08\u5e7f\u544a\u82b1\u8d39\u56de\u62a5\u4f18\u5316\uff09\u65f6\uff0c\u60a8\u4e0d\u518d\u9700\u8981\u8bbe\u7f6e\u81f3\u5c114\u4e2a\u4f18\u5148\u8d2d\u4e70\u4e8b\u4ef6<\/li>\n<\/ul>\n\n\n\n<p><strong><mark style=\"background-color:#f3f81e\" class=\"has-inline-color\">\u5f71\u54cd\uff1a<\/mark>\u5bf9\u4e8e\u5f53\u60a8\u7f51\u7ad9\u7684\u7528\u6237\u6d41\u7a0b\u6d89\u53ca\u8d85\u8fc78\u4e2a\u7f51\u7ad9\u4e8b\u4ef6\u65f6\uff0c\u5982\u679c\u60a8\u8fc7\u53bb\u56e0\u9700\u8bbe\u7f6e\u81f3\u5c114\u4e2a\u4f18\u5148\u8d2d\u4e70\u4e8b\u4ef6\u7684\u8981\u6c42\uff0c\u800c\u672a\u4f7f\u7528\u4ef7\u503c\u4f18\u5316\u65f6\u00b7\u5219\u6b64\u6539\u8fdb\u53ef\u80fd\u5bf9\u60a8\u6709\u76ca\u3002<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fd1111\" class=\"has-inline-color\">\u4e8c.\u3010Meta\u76f4\u5ba2\u5e7f\u544a\u4e3b\u5f00\u6237\u3011\u53ea\u4e3a\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u7ba1\u7406\u5458\u5f00\u653e\u5e7f\u544a\u5e10\u6237\u521b\u5efa\u6743\u9650<\/mark>\uff08<a href=\"https:\/\/college.pandarocket.cn\/?p=3529\">\u76f8\u5173\u6587\u7ae0<\/a>\uff09<\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4ece6\u670820\u65e5\u5f00\u59cb\uff0cMeta\u5c06\u5f00\u59cb\u9650\u5236\u5e7f\u544a\u4e3b\u7684\u67d0\u4e9b\u5e7f\u544a\u8d26\u6237\u5f00\u6237\u6743\u9650\u3002\u76f4\u5ba2\u5e7f\u544a\u4e3b\uff08\u7531Meta\u76f4\u5ba2\u56e2\u961f\u7ba1\u7406\u7684\u5e7f\u544a\u4e3b\uff09\u5c06\u9700\u8981\u81ea\u884c\u4f7f\u7528\u5feb\u901f\u5165\u95e8\u5de5\u5177(OE)\u4eb2\u81ea\u63d0\u4ea4\u5e7f\u544a\u5e10\u6237\u5f00\u6237\u7533\u8bf7\u3002<\/mark><\/strong>\u7533\u8bf7\u53ea\u9650\u4e8e\u62e5\u6709\u8be5\u5e7f\u544a\u4e3b\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u7ba1\u7406\u5458\u8eab\u4efd\u7684\u96c7\u5458\u6765\u63d0\u4ea4\u7533\u8bf7\u3002\u6b64\u66f4\u65b0\u5c06\u9010\u6b65\u63a8\u884c\uff0c\u56e0\u6b64\u90e8\u5206\u5e7f\u544a\u4e3b\u53ef\u80fd\u4e0d\u4f1a\u7acb\u5373\u770b\u5230\u8fd9\u9879\u4ea7\u54c1\u66f4\u6539\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u6211\u4eec\u4f1a\u4e0d\u65ad\u5ba1\u89c6\u65b0\u6d41\u7a0b\u7684\u6548\u679c\u548c\u5bf9\u5f00\u6237\u6d41\u7a0b\u7684\u5f71\u54cd\uff0c\u5e76\u4f5c\u51fa\u9002\u5f53\u7684\u8c03\u6574\u4ee5\u907f\u514d\u5bf9\u4e1a\u52a1\u7684\u5f71\u54cd\uff0c\u6211\u4eec\u5efa\u8bae\u5e7f\u544a\u4e3b\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u786e\u4fdd\u8d1f\u8d23\u521b\u5efa\u65b0\u5e7f\u544a\u8d26\u6237\u7684\u5c55\u5458\u62e5\u6709\u8be5\u5e7f\u544a\u4e3b\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u7ba1\u7406\u5458\u6743\u9650<\/li>\n\n\n\n<li>\u6bcf\u5f53\u521b\u5efa\u65b0\u7684\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u540e\u00b7\u8bf7\u5207\u8bb0\u901a\u77e5Meta\u56e2\u961f\u786e\u4fdd\u65b0\u7684\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u6302\u5728\u60a8\u7684\u4f01\u4e1a\u8d26\u6237\u4e0b<\/li>\n<\/ul>\n\n\n\n<p><strong>Meta \u63a8\u884c\u8fd9\u9879\u53d8\u66f4\u662f\u4e3a\u4e86\u66f4\u597d\u5730\u4fdd\u62a4\u60a8\u7684\u5e7f\u544a\u8d44\u4ea7\uff0c\u51fa\u4e8e\u5b89\u5168\u8003\u8651\u00b7\u8bf7\u7262\u8bb0\u5728\u6dfb\u52a0\u7528\u6237\u5230\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u65f6\u8981\u8c28\u614e\u884c\u4e8b\uff0c\u56e0\u4e3a\u6dfb\u52a0\u672a\u7ecf\u6388\u6743\u7684\u7528\u6237\u53ef\u80fd\u4f1a\u9020\u6210\u4e25\u91cd\u540e\u679c\u00b7\u6211\u4eec\u4e5f\u5efa\u8bae\u5e7f\u544a\u4e3b\u5b9a\u671f\u68c0\u67e5\u7ba1\u7406\u5458\u6743\u9650\u7684\u6388\u6743\u540d\u5355\u00b7\u4ee5\u786e\u4fdd\u4efb\u4f55\u7ec4\u7ec7\u4eba\u5458\u5f02\u52a8\u53ca\u66f4\u65b0\u7686\u80fd\u53ca\u65f6\u53cd\u6620\u3002<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ff0707\" class=\"has-inline-color\">\u4e09.\u3010\u66f4\u65b0\u3011 \u6b27\u76df\u6570\u5b57\u670d\u52a1\u6cd5\u8981\u6c42\u62ab\u9732\u4ed8\u6b3e\u4eba\u548c\u53d7\u76ca\u4eba\u4fe1\u606f\u7684\u65f6\u95f4\u6709\u6240\u66f4\u65b0\uff08\u63a8\u8fdf\u52307\u670810\u65e5,<a href=\"https:\/\/college.pandarocket.cn\/?p=3487\">\u76f8\u5173\u6587\u7ae0<\/a>\uff09<\/mark><\/strong><\/p>\n\n\n\n<p>\u5e94\u300a\u6b27\u76df\u6570\u5b57\u670d\u52a1\u6cd5\u6848\u300b(EU Digital Services Act) \u7684\u76d1\u7ba1\u8981\u6c42\uff0c\u6240\u6709\u5728 Facebook \u548cInstagram \u9009\u62e9\u5b9a\u4f4d\u6b27\u76df\u3001\u76f8\u5173\u5730\u533a\uff08https:\/\/docs.qq.com\/doc\/DQ2Z4RWV3SmFzUmZP\uff09\u6216\u9009\u62e9\u5168\u7403\u4e3a\u5e7f\u544a\u6295\u653e\u76ee\u7684\u5730\u7684\u5e7f\u544a\u4e3b\u987b\u5728\u5e7f\u544a\u7ec4\u5c42\u7ea7\u8f93\u5165\u4ee5\u4e0b\u4fe1\u606f:\u8c01\u5c06\u4ece\u5e7f\u544a\u53d7\u76ca(\u5373\u201c\u53d7\u76ca\u65b9\u201d)\u4ee5\u53ca\u8c01\u4e3a \u5e7f\u544a\u4ed8\u8d39(\u5373\u201c\u8d5e\u52a9\u65b9\u201c)<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u6b64\u63aa\u65bd\u7684\u8981\u6c42\u65f6\u95f4\u66f4\u65b0\u5982\u4e0b\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8981\u6c42\u586b\u5199\u53d7\u76ca\u4eba\/\u4ed8\u6b3e\u4eba\u4fe1\u606f\u7684\u89c4\u5b9a\uff1a\u4e3a\u4e86\u7ed9\u5e7f\u544a\u4e3b\u7559\u51fa\u66f4\u591a\u65f6\u95f4\u8fdb\u884c\u8c03\u6574\uff0c\u539f\u5b9a\u4e8e2023\u5e746\u670821\u65e5\u5f3a\u5236\u63a8\u51fa\u6b64\u9879\u653f\u7b56\uff0c\u73b0\u5c06\u65f6\u95f4\u66f4\u65b0\u5ef6\u540e\u52302023\u5e747\u670810\u65e5\u8d77\u9646\u7eed\u63a8\u51fa\uff0c\u6700\u665a7\u670817\u65e5\u5c06\u5168\u9762\u63a8\u51fa\u8be5\u653f\u7b56<\/li>\n\n\n\n<li>\u4ece2023\u5e747\u670810\u65e5\u8d77\uff0c\u6240\u6709\u5b9a\u4f4d\u6b27\u76df\u3001\u76f8\u5173\u5730\u533a\u6216\u5168\u7403\u7684 \u65b0\u5e7f\u544a\u3001\u590d\u5236\u5e7f\u544a\u6216\u7f16\u8f91\u8fc7\u7684\u5e7f\u544a\u8d2d\u4e70\u754c\u9762\u90fd\u5c06\u8981\u6c42\u63d0\u4f9b\u53d7\u76ca\u65b9\u548c\u8d5e\u52a9\u65b9\u4fe1\u606f\uff0c\u5426\u5219\u60a8\u7684\u5e7f\u544a\u4fbf\u5c06\u65e0\u6cd5\u53d1\u5e03<\/li>\n\n\n\n<li>Meta\u5e7f\u544a\u8d44\u6599\u5e93\u4e2d\u7684\u4fe1\u606f\u4f1a\u66f4\u900f\u660e\uff1a\u81ea2023\u5e748\u670817\u65e5\u8d77\uff0c\u9488\u5bf9\u57282023\u5e746\u670822\u65e5\u6216\u4e4b\u540e\u521b\u5efa\u7684\u3001\u9762\u5411\u6b27\u76df\u6216\u76f8\u5173\u9886\u571f\u6295\u653e\u7684\u5e7f\u544a\uff0c\u6211\u4eec\u4f1a\u5728\u8d44\u6599\u5e93\u4e2d\u5c55\u793a\u5e7f\u544a\u53ca\u5305\u62ec\u53d7\u76ca\u4eba\u548c\u4ed8\u6b3e\u4eba\u4fe1\u606f\u5728\u5185\u7684\u5176\u4ed6\u8be6\u7ec6\u4fe1\u606f<\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ff0c0c\" class=\"has-inline-color\">\u56db.\u3010\u89c6\u9891\u3011\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u7684\u89c6\u9891\u5e7f\u544a\u63a8\u51fa\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u6a21\u578b<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u81ea6\u670822\u65e5<\/mark><mark style=\"background-color:rgba(0, 0, 0, 0);color:#8e4cc8\" class=\"has-inline-color\">\u8d77\uff0cMeta\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u5f15\u5165\u4e86\u4e00\u9879\u540d\u4e3a\u201c\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u201d\u7684\u65b0\u5f52\u56e0\u8bbe\u7f6e\u3002<\/mark><\/strong>\u4e92\u52a8\u6d4f\u89c8\u662f\u4e00\u79cd\u5f52\u56e0\u8bbe\u7f6e\uff0c\u5b83\u4f1a\u62a5\u544a\u7528\u6237\u5728\u89c2\u770b\u53ef\u8df3\u8fc7\u5e7f\u544a\u81f3\u5c1110\u79d2\u540e\uff0c\u6216\u89c2\u770b\u4e86\u5e7f\u544a\u603b\u957f\u5ea6\u7684\u81f3\u5c1197\uff05\u540e\uff08\u9002\u7528\u4e8e\u957f\u5ea6\u572810\u79d2\u4ee5\u5185\u7684\u5e7f\u544a\uff0924\u5c0f\u65f6\u53d1\u751f\u7684\u8f6c\u5316\u3002<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u4ec5\u9002\u7528\u4e8e\u53d1\u751f\u5728\u7f51\u7ad9\u7684\u8f6c\u5316\uff0c\u6db5\u76d6\u7684\u76ee\u6807\u5305\u62ec\u9500\u91cf\u3001\u6f5c\u5728\u5ba2\u6237\u548c\u4e92\u52a8\u3002<\/mark><\/strong><\/p>\n\n\n\n<p>\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u65e8\u5728\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u989d\u5916\u7684\u6d1e\u5bdf\uff0c\u52a9\u60a8\u8861\u91cf\u89c6\u9891\u5e7f\u544a\u5e26\u6765\u7684\u8f6c\u5316\u3002\u4f8b\u5982\uff0c\u5f53\u4e0e\u70b9\u51fb\u548c\u6d4f\u89c8\u5f52\u56e0\u642d\u914d\u4f7f\u7528\u65f6\uff0c\u60a8\u5c31\u80fd\u66f4\u597d\u5730\u4e86\u89e3\u89c6\u9891\u5e7f\u544a\u7684\u8868\u73b0\uff0c\u5305\u62ec\u5728\u8f6c\u5316\u4e4b\u524d\u53d1\u751f\u7684\u5ba2\u6237\u884c\u4e3a\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u76ee\u524d\u652f\u6301\u54ea\u4e9b\u8f6c\u5316\u76ee\u7684\u5730\uff1f<\/strong><br>\u7b54\uff1a\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u6682\u53ea\u652f\u6301\u53d1\u751f\u5728\u7f51\u7ad9\u4e0a\u7684\u8f6c\u5316<br><br><strong>\u95ee\uff1a\u4ece\u4ec0\u4e48\u65f6\u5019\u53ef\u4ee5\u5f00\u59cb\u4f7f\u7528\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u5462\uff1f<\/strong><br>\u7b54\uff1a2023\u5e748\u67088\u65e5\uff1a\u9884\u8ba1\u5411\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u53ca\u5e7f\u544a\u6210\u6548\u5206\u6790API\u7684\u6240\u6709\u8d26\u6237\u63a8\u51fa<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\"><strong>\u5177\u4f53\u64cd\u4f5c\u6b65\u9aa4<\/strong>\uff1a<\/mark><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u6b65\u9aa4\u4e00\uff1a\u4e8e\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u521b\u5efa\u4e00\u5219\u65b0\u7684\u5e7f\u544a\uff0c\u76ee\u6807\u9009\u62e9\u53ea\u652f\u63f4\u4e92\u52a8\u3001\u9500\u91cf\u4ee5\u53ca\u6f5c\u5728\u5ba2\u6237<\/mark><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1423\" height=\"641\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-25.png\" alt=\"\" class=\"wp-image-3593\"\/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u6b65\u9aa4\u4e8c\uff1a\u8f6c\u5316\u53d1\u751f\u4f4d\u7f6e\u52a1\u5fc5\u9009\u62e9\u201c\u7f51\u7ad9 \u5168\u9762\u4e0a\u7ebf\u540e\uff0c\u60a8\u5c06\u53ef\u4e8e\u7ea2\u8272\u56fe\u793a\u6846\u5185\u70b9\u9009\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0<\/mark><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1299\" height=\"678\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-26.png\" alt=\"\" class=\"wp-image-3594\"\/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u6b65\u9aa4\u4e09\uff1a\u9009\u62e9\u4e92\u52a8\u6d4f\u89c8\u5f52\u56e0\u3002 \u6b64\u4e2d\u6587\u4ecb\u9762\u4ec5\u5c55\u793a\u8bbe\u5b9a\u4f4d\u7f6e\u3002\u672a\u6765\u6b64\u529f\u80fd\u90e8\u5206\u5e7f\u544a\u4e3b\u5982\u5df2\u7ecf\u53ef\u4ee5\u770b\u5230\u6b64\u8bbe\u5b9a\uff0c\u9875\u9762\u663e\u793a\u4f1a\u5982\u4e0b\u65b9\u82f1\u6587\u7248\u672c\u4ecb\u9762\u8303\u4f8b<\/mark><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1561\" height=\"553\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-27.png\" alt=\"\" class=\"wp-image-3595\"\/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fd1010\" class=\"has-inline-color\"><strong>\u4e94.\u3010\u8861\u91cf\u3011\u9488\u5bf9\u6240\u6709\u53d7\u7ba1\u7406\u7684\u5e7f\u544a\u4e3b\uff0c\u8f6c\u5316\u63d0\u5347\u73b0\u652f\u63f4\u7f51\u9875\u3001\u5e94\u7528\u548c\u7ebf\u4e0b\u4e8b\u4ef6<\/strong><\/mark><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u81ea6\u670820\u65e5\u8d77\uff0c\u6240\u6709\u53d7\u7ba1\u7406\u7684\u5e7f\u544a\u4e3b\u53ef\u9009\u7528\u4ee5\u4e0b\u6570\u636e\u6e90\u5f00\u5c55\u8f6c\u5316\u63d0\u5347(Conversion Lift)\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8f6c\u5316API\/\u8f6c\u5316API\u7f51\u5173\uff08\u9002\u7528\u4e8e\u5e94\u7528\u3001\u7f51\u7ad9\u6216\u7ebf\u4e0b\uff09\u3002\u73b0\u4ea6\u652f\u6301\u901a\u8fc7\u96c6\u6210\u7684\u8f6c\u5316API\u83b7\u53d6\u7684\u7ebf\u4e0b\u4e8b\u4ef6<\/li>\n\n\n\n<li>\u5e94\u7528\u4e8b\u4ef6API\uff08\u901a\u8fc7Meta SDK\u3001\u79fb\u52a8\u6210\u6548\u8861\u91cf\u5408\u4f5c\u4f19\u4f34SDK\u6216\u5e94\u7528\u4e8b\u4ef6API\uff09\u3002\u73b0\u4ea6\u652f\u6301\u79fb\u52a8\u5e94\u7528\u5b89\u88c5\u4e8b\u4ef6<\/li>\n\n\n\n<li>\u50cf\u7d20\u4ee3\u7801\u3002\u5f00\u5c55\u8f6c\u5316\u63d0\u5347\u65e0\u9700\u518d\u4f7f\u7528\u8f6c\u5316API<\/li>\n\n\n\n<li>\u73b0\u53ef\u76f4\u63a5\u5728\u5b66\u4e60\u8bbe\u7f6e\u754c\u9762\u4e2d\u521b\u5efa\u81ea\u5b9a\u4e49\u4e8b\u4ef6\u5e76\u4f5c\u4e3a\u76ee\u6807\u4f7f\u7528<\/li>\n<\/ul>\n\n\n\n<p>Meta\u4e4b\u524d\u8981\u6c42\u5728\u96c6\u6210\u8f6c\u5316API\u540e\u624d\u80fd\u8fd0\u884c\u8f6c\u5316\u63d0\u5347\u6d4b\u8bd5\uff0c\u867d\u7136\u4ecd\u5efa\u8bae\u60a8\u96c6\u6210\u8f6c\u5316API\uff0c\u4f46\u4e5f\u5e0c\u671b\u8ba9\u60a8\u66f4\u7075\u6d3b\u5730\u4f7f\u7528\u8fd9\u4e2a\u91cd\u8981\u7684\u8861\u91cf\u5de5\u5177<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u8f6c\u5316\u63d0\u5347\u4e2d\u53ef\u4f7f\u7528\u54ea\u4e9b\u6570\u636e\u6e90\uff1f \u662f\u5426\u5df2\u5bf9\u591a\u6765\u6e90\u4e8b\u4ef6\u8fdb\u884c\u53bb\u91cd\u7684\u5904\u7406\uff1f<\/strong><br>\u7b54\uff1a\u8f6c\u5316API\u6216\u8f6c\u5316API\u7f51\u5173\uff08\u5305\u62ec\u5e94\u7528\u3001\u7f51\u9875\u548c\u7ebf\u4e0b\u4e8b\u4ef6\uff09\u3001\u5e94\u7528\u4e8b\u4ef6 API\u3001SDK\u3001\u79fb\u52a8\u5e94\u7528\u6210\u6548\u8861\u91cf\u5408\u4f5c\u4f19\u4f34\u548c\u50cf\u7d20\u4ee3\u7801\u3002 \u5e7f\u544a\u4e3b\u53ef\u968f\u610f\u7ec4\u5408\u53d7\u652f\u6301\u7684\u6570\u636e\u6e90\u8fd4\u56de\u7684\u6570\u636e\u8fd0\u884c\u63d0\u5347\u8c03\u7814\u3002 \u6765\u81ea\u4e0d\u540c\u6570\u636e\u6e90\u7684\u4e8b\u4ef6\u53ef\u6309\u9700\u805a\u5408\uff0c\u7528\u4e8e\u5b8c\u6210\u76ee\u6807\u4e2d\u7684\u62a5\u544a\u3002\u5f53\u5e7f\u544a\u4e3b\u7684\u8bbe\u7f6e\u8f83\u4e3a\u5197\u4f59\u65f6\uff0c\u4ed6\u4eec\u5fc5\u987b\u91c7\u53d6\u5fc5\u8981\u7684\u6570\u636e\u53bb\u91cd\u65b9\u6cd5\uff0c\u786e\u4fdd\u5e7f\u544a\u6295\u653e\u7cfb\u7edf\u80fd\u987a\u5229\u533a\u5206\u4e0d\u540c\u7684\u4e8b\u4ef6\u548c\u91cd\u53e0\u7684\u4e8b\u4ef6\u3002<strong> <a href=\"https:\/\/www.internalfb.com\/login\/?next=https%3A%2F%2Fwww.internalfb.com%2Fintern%2Fmarketingcontent%2Fgmshubv2%2Fclick%2F%3Fhref%3Dhttps%253A%252F%252Fdevelopers.facebook.com%252Fdocs%252Fmarketing-api%252Fconversions-api%252Fdeduplicate-pixel-and-serverevents%26click_creative%3Ddetails_main_card%26click_creative_detail%3Dbody_text_link%26content_file_name%26search_session_id%26search_rank%3D0\">\u672c\u6587\u6863<\/a><\/strong>\u4ecb\u7ecd\u4e86\u591a\u79cd\u6570\u636e\u53bb\u91cd\u65b9\u6cd5\uff0c\u5e2e\u52a9 Facebook \u5bf9\u60a8\u7684\u4e8b\u4ef6\u8fdb\u884c\u53bb\u91cd\u5904\u7406\u3002 \u8f6c\u5316\u63d0\u5347\u4f1a\u8003\u8651\u5e7f\u544a\u6295\u653e\u7cfb\u7edf\u4e2d\u53bb\u91cd\u5904\u7406\u540e\u7684\u4e8b\u4ef6\u3002 \u5728\u9a8c\u8bc1\u60a8\u7684\u8bbe\u7f6e\u6587\u6863\u4e2d\u4e86\u89e3\u5982\u4f55\u9a8c\u8bc1\u6570\u636e\u53bb\u91cd\u548c\u4e8b\u4ef6\u5408\u5e76\u8bbe\u7f6e<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f91010\" class=\"has-inline-color\">\u516d.\u3010\u4fe1\u53f7\u3011\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u73b0\u53ef\u4f7f\u7528\u5168\u4e8b\u4ef6\u8861\u91cfAEM\u5e76\u652f\u6301SKAN 4.0<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u4ece 6 \u6708 15 \u65e5\u5f00\u59cb\uff0cMeta\u6539\u8fdb\u4e86 iOS\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\uff0c\u5f15\u5165\u4e86\u5e94\u7528\u63a8\u5e7f\u5168\u4e8b\u4ef6\u8861\u91cfAEM(Aggregate EventMeasurement)\u3002 \u6b64\u6b21\u53d1\u5e03\u540e\uff0c\u5e7f\u544a\u4e3b\u80fd\u591f\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u63d0\u5347\u5e7f\u544a\u6210\u6548\uff1a\u66f4\u65b0\u540e\uff0c\u4e0e\u672a\u8bbe\u7f6e\u79fb\u52a8\u5e94\u7528\u5b89\u88c5\u5e7f\u544a\u7cfb\u5217\u7684\u5e7f\u544a\u4e3b\u76f8\u6bd4\uff0c\u8bbe\u7f6e\u4e86\u79fb\u52a8\u5e94\u7528\u5b89\u88c5\u5e7f\u544a\u7cfb\u5217\u5e76\u7b26\u5408\u5168\u4e8b\u4ef6\u8861\u91cf\u8d44\u683c\u7684\u5e7f\u544a\u4e3b\uff0c\u5728\u6bcf\u5b89\u88c5\u6210\u672c\u6216\u6bcf\u64cd\u4f5c\u6210\u672c\u76f8\u8fd1\u7684\u60c5\u51b5\u4e0b\uff0c\u589e\u91cf\u8f6c\u5316\u63d0\u9ad8\u4e869.5%<\/li>\n\n\n\n<li>\u4e3a\u5e94\u7528\u63a8\u5e7f\u5e7f\u544a\u7cfb\u5217\u5f15\u5165\u5168\u4e8b\u4ef6\u8861\u91cf\u540e\uff0c\u5e7f\u544a\u4e3b\u53ef\u4eab\u6709\u8fd1\u4e4e\u5b9e\u65f6\u7684\u62a5\u544a\u3001\u989d\u5916\u7684\u5f52\u56e0\u7a97\u53e3\u548c\u66f4\u7075\u6d3b\u7684\u5e7f\u544a\u6295\u653e<\/li>\n\n\n\n<li>\u7075\u6d3b\u5730\u67e5\u770b SKAN \u62a5\u544a\u5e76\u53ef\u8bbf\u95ee\u8de8\u5e7f\u544a\u7f51\u7edc\u8861\u91cf\u3002\u6b64\u6b21\u66f4\u65b0\u540e\uff0c\u60a8\u4ecd\u53ef\u8bbf\u95ee SKAdNetwork (SKAN) \u62a5\u544a\u4ee5\u8fdb\u884c\u8de8\u5e73\u53f0\u8861\u91cf\u548c\u5f52\u56e0\u3002 \u4ece7\u6708\u4e2d\u65ec\u8d77\uff0c\u6211\u4eec\u8fd8\u5c06\u901a\u8fc7 Meta\u5e7f\u544a\u6210\u6548\u5206\u6790API\u5bf9SKAN 4.0\u7684\u591a\u6b21\u56de\u4f20\u6570\u636e\u63d0\u4f9b\u521d\u6b65\u652f\u6301<\/li>\n<\/ul>\n\n\n\n<p><strong><a href=\"https:\/\/www.facebook.com\/business\/help\/617021863580582?id=1877298665783613\">\u786e\u8ba4\u60a8\u7684\u5e94\u7528\u662f\u5426\u53ef\u4ee5\u5f00\u59cb\u4f7f\u7528AEM<\/a><\/strong><br><strong><a href=\"https:\/\/www.facebook.com\/business\/help\/331612538028890?id=428636648170202\">\u5728IOS14.5\u4ee5\u4e0a\u8bbe\u5907\u8fdb\u884c\u4e0d\u540c\u76ee\u6807\u7684\u5e7f\u544a<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fa1414\" class=\"has-inline-color\">\u4e03.\u3010<strong>\u7ebf<\/strong><\/mark><mark style=\"font-weight: bold; background-color: rgba(0, 0, 0, 0); color: rgb(251, 18, 18);\" class=\"has-inline-color\">\u7d22\u5e7f\u544a\u3011\u63a8\u51fa\u5373\u65f6\u8868\u5355\u65b0\u529f\u80fd<\/mark><\/p>\n\n\n\n<p>\u6f5c\u5728\u5ba2\u6237\u7b5b\u9009 \u81ea2023\u5e745\u670831\u65e5\u8d77\uff0cMeta\u5728\u5168\u7403\u8303\u56f4\u5185\u5411\u6240\u6709\u7b26\u5408\u6761\u4ef6\u7684\u5e7f\u544a\u4e3b\u63a8\u51fa\u4e86\u4e00\u9879\u5373\u65f6\u8868\u5355\u4ea7\u54c1\u7684\u65b0\u529f\u80fd\uff0c\u540d\u4e3a\u201c\u6f5c\u5728\u5ba2\u6237\u7b5b\u9009\u201d\u3002\u6709\u4e86\u6b64\u9879\u65b0\u529f\u80fd\uff0c\u5373\u65f6\u8868\u5355\u5c31\u53ef\u6839\u636e\u7528\u6237\u5bf9\u4e4b\u524d\u95ee\u9898\u7684\u56de\u7b54\u5b9e\u65f6\u81ea\u52a8\u66f4\u65b0\u95ee\u9898\u6216\u611f\u8c22\u9875\u3002 \u4e4b\u524d\u53d1\u5e03\u7684\u201c\u7ebf\u7d22\u8fc7\u6ee4\u201d\u529f\u80fd\u5c06\u5305\u542b\u5728\u8fd9\u4e00\u65b0\u529f\u80fd\u4e4b\u4e2d<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1735\" height=\"509\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-22.png\" alt=\"\" class=\"wp-image-3576\"\/><\/figure>\n<\/div>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u5e7f\u544a\u4e3b\u662f\u5426\u8fd8\u80fd\u4f7f\u7528 &#8220;\u7ebf\u7d22\u8fc7\u6ee4 &#8220;\uff1f<\/strong><br>\u7b54\uff1a\u53ef\u4ee5\uff0c&#8221;\u7ebf\u7d22\u8fc7\u6ee4&#8221;\u4ecd\u7136\u53ef\u7528\uff0c\u5e76\u4f1a\u662f\u6f5c\u5728\u5ba2\u6237\u7b5b\u9009\u7684\u5176\u4e2d\u4e00\u9879\u3002\u6700\u7b80\u5355\u7684\u65b9\u6cd5\u662f\u53ea\u75281\u4e2a\u95ee\u9898\u8fc7\u6ee4&#8211; \u6839\u636e\u4f01\u4e1a\u8fc7\u6ee4\u7528\u6237\u7684\u6807\u51c6\uff0c\u4ed6\u4eec\u5c06\u53ea\u5f97\u5230\u7b26\u5408\u6807\u51c6\u7684\u7528\u6237\u7ed3\u679c\uff08\u8fd9\u5c31\u662f\u73b0\u6709\u7684\u7ebf\u7d22\u8fc7\u6ee4\u529f\u80fd\u7684\u8fd0\u4f5c\u65b9\u5f0f\uff09<br><br><strong>\u95ee\uff1a\u5e7f\u544a\u4e3b\u53ef\u4ee5\u5728\u6f5c\u5728\u5ba2\u6237\u7b5b\u9009\u4e2d\u4f7f\u7528\u9650\u5236\u5185\u5bb9\u529f\u80fd\u5417\uff1f<\/strong><br>\u7b54\uff1a\u53ef\u4ee5\uff0c\u5b83\u4eec\u662f\u517c\u5bb9\u7684\u3002\u4ed6\u4eec\u53ef\u4ee5\u5728\u6d41\u7a0b\u7684\u672b\u5c3e\u6dfb\u52a0 &#8220;\u67e5\u770b\u6587\u4ef6&#8221;\uff0c\u5c31\u50cf\u5728\u7f16\u8f91\u5176\u4ed6\u95ee\u9898\u65f6\u4e00\u6837<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ff1212\" class=\"has-inline-color\">\u516b.\u3010\u5408\u4f5c\u5e7f\u544a\u3011\u7ed1\u5b9a\u516c\u5171\u4e3b\u9875\u7684Instagram\u8d26\u6237\uff08PBIA\uff09\u548c\u975e\u5173\u8054\u8d26\u6237\u73b0\u53ef\u6295\u653e\u5408\u4f5c\u5e7f\u544a<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u81ea5\u670830\u65e5\u8d77\uff0c<\/mark><\/strong>\u82e5\u5408\u4f5c\u5e7f\u544a\u7684\u53cc\u65b9\u4e2d\u81f3\u5c11\u6709\u4e00\u4e2a\u5e10\u6237\u62e5\u6709 Facebook \u516c\u5171\u4e3b\u9875\u4f46\u65e0Instagram \u5e10\u6237\uff0c\u5c31\u53ef\u4f7f\u7528\u7ed1\u5b9aFacebook\u516c\u5171\u4e3b\u9875\u7684Instagram\u5e10\u6237 (Page Back Instagram Account &#8211; PBIA) \u5728Instagram\u7248\u4f4d\u6295\u653e\u5408\u4f5c\u5e7f\u544a\u3002 \u4e4b\u524d\uff0c<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5e7f\u544a\u4e3b\u53ea\u6709\u4f7f\u7528\u4e0e\u516c\u5171\u4e3b\u9875\u5173\u8054\u7684\u5e10\u6237\u624d\u80fd\u5b9e\u73b0\u7ecfFacebook\u516c\u5171\u4e3b\u9875\u548cInstagram\u5e10\u6237\u6295\u653e\u5408\u4f5c\u5e7f\u544a\u3002\u6b64\u6743\u9650\u5c06\u5728 6\u670826\u65e5\u524d\u5f00\u653e\u7ed9\u6240\u6709\u5e7f\u544a\u4e3b<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u4f55\u4e3a\u7ed1\u5b9a\u516c\u5171\u4e3b\u9875\u7684Instagram\u8d26\u6237\uff1f<\/strong><br>\u7b54\uff1a\u5c1a\u672a\u62e5\u6709Instagram\u8d26\u6237\u4f46\u60f3\u5728Instagram\u4e0a\u6295\u653e\u5e7f\u544a\u7684\u5e7f\u544a\u4e3b\u53ef\u521b\u5efa\u7ed1\u5b9a\u516c\u5171\u4e3b\u9875\u7684Instagram\u8d26\u6237\uff0c\u7136\u540e\u4eceFacebook\u516c\u5171\u4e3b\u9875\u6295\u653eInstagram\u5e7f\u544a\u3002\u70b9\u6b64\u8fdb\u4e00\u6b65\u4e86\u89e3\u7ed1\u5b9a\u516c\u5171\u4e3b\u9875\u7684Instagram\u8d26\u6237<br><br><strong>\u95ee\uff1a\u8fd9\u6b21\u66f4\u65b0\u540e\uff0c\u662f\u5426\u5728\u5e7f\u544a\u4e3b\u6216\u5408\u4f5c\u4f19\u4f34\u672a\u5f00\u8bbeFacebook\u516c\u5171\u4e3b\u9875\u7684\u60c5\u51b5\u4e0b\u4e5f\u53ef\u5728Facebook\u4e0a\u6295\u653e\u5e7f\u544a\uff1f<\/strong><br>\u7b54\uff1a\u4e0d\u662f\u3002\u60f3\u5728Facebook\u4e0a\u6295\u653e\u5408\u4f5c\u5e7f\u544a\uff0c\u5e7f\u544a\u4e3b\u548c\u5408\u4f5c\u65b9\u5fc5\u987b\u90fd\u62e5\u6709Facebook\u516c\u5171\u4e3b\u9875<br><br><strong>\u95ee\uff1a\u4f7f\u7528\u975e\u5173\u8054\u5e10\u6237\u6295\u653e\u5408\u4f5c\u5e7f\u544a\u65f6\uff0c\u5e7f\u544a\u4e3b\u53ef\u9009\u62e9\u4efb\u4f55Facebook\u516c\u5171\u4e3b\u9875\u6216 Instagram \u5e10\u6237\u5417\uff1f<\/strong><br>\u7b54\uff1a\u4e0d\u53ef\u4ee5\u3002\u8fd0\u884c\u5e7f\u544a\u7684\u7528\u6237\u9700\u5bf9\u4e24\u4e2a\u5e10\u6237\u5747\u62e5\u6709\u5e7f\u544a\u8bbf\u95ee\u6743\u9650\uff0c\u4e14\u5fc5\u987b\u5206\u914d\u7ed9\u6b63\u5728\u4f7f\u7528\u7684Instagram\u5e10\u6237\uff0c\u8fd8\u9700\u5c06\u5e7f\u544a\u5e10\u6237\u4f5c\u4e3a\u5173\u8054\u8d44\u4ea7\u6dfb\u52a0\u5230\u6240\u9009\u7684Instagram\u5e10\u6237<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fb1010\" class=\"has-inline-color\">\u4e5d.\u3010\u5e94\u7528\u5e7f\u544a\u3011\u901a\u77e5\uff1a\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u63a8\u51fa\u65b0\u529f\u80fd\u5e76\u8fdb\u884c\u5927\u89c4\u6a21\u6d4b\u8bd5<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">6\u670812\u65e5\u8fd9\u4e00\u5468\u8d77\uff0cMeta\u5c06\u5f00\u59cb\u5927\u89c4\u6a21\u6d4b\u8bd5\u653e\u5bbd\u5e7f\u544a\u7cfb\u5217\u6b21\u6570\u7684\u9650\u5236\u5e76\u5728\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7cfb\u5217\u4e2d\u542f\u7528\u51fa\u4ef7\u500d\u6570API\u3002<\/mark><\/strong> Meta\u6839\u636e\u5e7f\u544a\u4e3b\u7684\u53cd\u9988\u5f00\u53d1\u4e86\u8fd9\u4e9b\u65b0\u529f\u80fd\uff0c\u5e0c\u671b\u80fd\u52a0\u5f3a\u5bf9\u5e7f\u544a\u7cfb\u5217\u7684\u7ba1\u7406\u3002\u4e4b\u6240\u4ee5\u8981\u6709\u9650\u5ea6\u5730\u63a8\u51fa\u65b0\u529f\u80fd\uff0c\u662f\u4e3a\u4e86\u4e86\u89e3\u8fd9\u4e9b\u65b0\u529f\u80fd\u53ef\u5426\u63d0\u9ad8\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7684\u53ef\u7528\u6027<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u6839\u636e\u5e7f\u544a\u4e3b\u7684\u53cd\u9988\uff0cMeta\u5728\u8fd9\u6b21\u6d4b\u8bd5\u4e2d\u63a8\u51fa\u4e86\u4ee5\u4e0b\u65b0\u529f\u80fd\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u653e\u5bbd\u5bf9\u5e7f\u544a\u7cfb\u5217\u7684\u9650\u5236\uff1a\u5e7f\u544a\u4e3b\u53ef\u4e3a\u6bcf\u4e2a\u56fd\u5bb6\/\u5730\u533a\u3001\u6bcf\u79cd\u8bed\u8a00\u3001\u6bcf\u6b21\u4f18\u5316\u53ca\u6bcf\u7c7b\u64cd\u4f5c\u7cfb\u7edf\u8fd0\u884c\u81f3\u591a 3 \u4e2a\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7cfb\u5217\uff0c\u6ee1\u8db3\u7ba1\u7406\u591a\u4e2a\u4e1a\u52a1\u3001\u5b50\u4ea7\u54c1\u6216\u54c1\u7c7b\u7684\u9700\u8981\u3002 \u5728\u6b64\u9879\u65b0\u529f\u80fd\u63a8\u51fa\u524d\uff0c\u5e7f\u544a\u4e3b\u5728\u6bcf\u9879\u8bbe\u7f6e\u4e0b\u53ea\u80fd\u8fd0\u884c 1 \u4e2a\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7cfb\u5217<\/li>\n\n\n\n<li>\u53ef\u6279\u91cf\u7f16\u8f91\u90ae\u7f16\u5b9a\u4f4d\uff1a\u5e7f\u544a\u4e3b\u5c06\u80fd\u591f\u6279\u91cf\u7f16\u8f91\u591a\u4e2a\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7cfb\u5217\u7684\u90ae\u7f16\u5b9a\u4f4d\uff0c\u66f4\u8f7b\u677e\u5730\u8fdb\u884c\u7ba1\u7406\u3002 \u5728\u6b64\u529f\u80fd\u63a8\u51fa\u524d\uff0c\u5e7f\u544a\u4e3b\u5fc5\u987b\u624b\u52a8\u66f4\u65b0\u6bcf\u4e2a\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7cfb\u5217\u7684\u5b9a\u4f4d\u3002<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Meta\u5c06\u968f\u673a\u9009\u62e9\u5e7f\u544a\u4e3b\u53c2\u4e0e\u6b64\u6b21\u6d4b\u8bd5<\/mark><\/strong><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1355\" height=\"667\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-23.png\" alt=\"\" class=\"wp-image-3577\"\/><\/figure>\n<\/div>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u5e7f\u544a\u4e3b\u5982\u4f55\u5f97\u77e5\u662f\u5426\u53ef\u4f7f\u7528\u8be5\u9879\u65b0\u529f\u80fd\uff1f<\/strong><br>\u7b54\uff1a\u5e7f\u544a\u4e3b\u4f1a\u5728\u6295\u653e\u677f\u5757\u4e0b\u770b\u89c1\u7ec6\u5206\u9009\u9879\uff1a\u5e74\u9f84,\u6027\u522b,\u5c55\u793a\u6b21\u6570\u8bbe\u5907\u548c\u7248\u4f4d<br><br><strong>\u95ee\uff1a\u5e7f\u544a\u4e3b\u82e5\u672a\u88ab\u9009\u4e2d\u4f7f\u7528\u6b64\u529f\u80fd\uff0c\u53ef\u5426\u81ea\u884c\u5f00\u542f\u4f7f\u7528\u9014\u5f84\uff1f<\/strong><br>\u7b54\uff1a\u76ee\u524d\uff0c\u5e7f\u544a\u4e3b\u662f\u88ab\u968f\u673a\u9009\u4e2d\u4f7f\u7528\u6b64\u529f\u80fd\u7684\uff0c\u5e76\u4e14\u6682\u4e0d\u80fd\u66f4\u6539\u3002\u5728\u8bc4\u4f30\u8be5\u6d4b\u8bd5\u7684\u6307\u6807\u540e\uff0cMeta\u4f1a\u51b3\u5b9a\u662f\u5426\u5411\u6240\u6709\u5e7f\u544a\u4e3b\u5f00\u653e\u53ca\u5411\u4e00\u822c\u53d7\u4f17\u63a8\u51fa\u6b64\u529f\u80fd<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fb1212\" class=\"has-inline-color\">\u5341.\u3010Instagram\u3011\u6d4b\u8bd5\uff1aInstagram Reels \u5e7f\u544a<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">5\u6708\uff0cMeta\u5ba3\u5e03\u5f00\u59cb\u6d4b\u8bd5\u4e00\u4e2a\u540d\u4e3aInstagram Reels\u5e7f\u544a\u7684\u65b0\u7248\u4f4d\u3002<\/mark><\/strong> Instagram Reels\u5e7f\u544a\u53ef\u8ba9\u5e7f\u544a\u4e3b\u89e6\u53ca\u89c2\u8d4fReels\u7684\u53d7\u4f17\u3002\u9664\u4e86\u5168\u5c4fReels\u5e7f\u544a\u5916\uff0c\u53c2\u4e0e\u6d4b\u8bd5\u7684\u5e7f\u544a\u4e3b\u8fd8\u53ef\u5728\u7b26\u5408\u6761\u4ef6\u7684\u5e10\u6237\u516c\u5f00\u5206\u4eab\u7684Reels\u5185\u5bb9\u4e2d\u6295\u653e\u5e7f\u544a\u3002\u8fd9\u4e9b\u5e7f\u544a\u5c06\u4ee5\u5355\u4e00\u6a2a\u5e45\u7684\u5f62\u5f0f\u5c55\u793a\u5728Reels\u5e95\u90e8<\/p>\n\n\n\n<p>\u5728\u6b64\u6d4b\u8bd5\u4e2d\uff0c\u88ab\u9009\u4e2d\u7684\u516c\u5f00\u5e10\u6237\u6709\u8d44\u683c\u5728Reels\u4e2d\u5c55\u793a\u5e7f\u544a\u5e76\u4ee5\u6b64\u76c8\u5229\u3002 \u4e3a\u4e86\u8ba9\u60a8\u5bf9\u5e7f\u544a\u6295\u653e\u7684\u4f4d\u7f6e\u6709\u6240\u638c\u63a7\uff0c\u60a8\u53ef\u4f7f\u7528\u6211\u4eec\u7684\u54c1\u724c\u5b89\u5168\u548c\u9002\u7528\u6027\u63a7\u5236\u9009\u9879\uff0c\u9009\u62e9\u662f\u5426\u8981\u5728\u4e0d\u7b26\u5408\u76c8\u5229\u6761\u4ef6\u7684\u5e10\u6237\u4e2d\u5c55\u793a\u60a8\u7684\u5e7f\u544a\u3002<\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u6709\u8d44\u683c\u52a0\u5165 Instagram Reels \u5e7f\u544a\uff0c\u90a3\u4e48\u65b0\u521b\u5efa\u7684\u5e7f\u544a\u7cfb\u5217\u4f1a\u81ea\u52a8\u9009\u62e9\u6b64\u7248\u4f4d\uff0c\u60a8\u53ef\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u7684\u624b\u52a8\u7248\u4f4d\u4e2d\u67e5\u770b\u3002\u60a8\u53ef\u968f\u65f6\u5728\u624b\u52a8\u7248\u4f4d\u4e2d\u9009\u62e9\u9000\u51fa\uff0c\u53ea\u9700\u53d6\u6d88\u9009\u62e9\u8be5\u7248\u4f4d\uff0c\u5b83\u5c31\u4e0d\u4f1a\u51fa\u73b0\u5728\u8fdb\u9636\u8d4b\u80fd\u578b\u5e94\u7528\u5e7f\u544a\u7684\u7248\u4f4d\u4e2d\u3002 \u8bf7\u6ce8\u610f\uff0c\u5c1a\u4e0d\u53ef\u5728\u72ec\u7acb\u5e7f\u544a\u7cfb\u5217\u4e2d\u4f7f\u7528\u6b64\u7248\u4f4d\uff0c\u7248\u4f4d\u7684\u6295\u653e\u6b21\u6570\u4e5f\u4f1a\u53d7\u5230\u9650\u5236\u3002<strong>Meta\u5c06\u4e8e2023 \u5e74\u9010\u6b65\u6269\u5927\u6d4b\u8bd5\u8303\u56f4\u81f3\u5168\u7403\u66f4\u591a\u5e7f\u544a\u4e3b<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"357\" height=\"756\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-24.png\" alt=\"\" class=\"wp-image-3578\"\/><\/figure>\n<\/div>\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u6211\u5982\u4f55\u77e5\u9053\u5e7f\u544a\u662f\u5426\u5df2\u51fa\u73b0\u5728\u81ea\u7136\u5185\u5bb9\u4e2d\uff1f \u5982\u4f55\u9009\u62e9\u9000\u51fa\u6b64\u4f53\u9a8c\uff1f<\/strong><br>\u7b54\uff1a\u524d\u5f80\u8bbe\u7f6e -&gt; \u521b\u4f5c\u8005\u6216\u4f01\u4e1a\uff08\u5e10\u6237\u7c7b\u578b\uff09-&gt; \u5e7f\u544a -&gt; \u5e7f\u544a\u7248\u4f4d\u3002 \u5982\u679c\u5e7f\u544a\u7248\u4f4d\u4e2d\u51fa\u73b0\u4e86\u201cReels\u5e7f\u544a\u201d\uff0c \u5c31\u8868\u793a\u6b64\u65f6\u5e7f\u544a\u5df2\u6295\u653e\u5230\u60a8\u7684Reels\u4e2d\u3002 \u60a8\u53ef\u4ee5\u5173\u95ed\u5e7f\u544a\u6216\u963b\u6b62\u60a8\u9009\u4e2d\u7684\u8d26\u6237\u6216\u7c7b\u522b\u8fd0\u884c\u6b64\u5e7f\u544a\u3002<br><br><strong>\u95ee\uff1a\u5e7f\u544a\u4e0e\u524d\u540e\u7684Reels\u5185\u5bb9\u76f8\u5173\u5417\uff1f<\/strong><br>\u7b54\uff1a\u5e7f\u544a\u4e0d\u4e00\u5b9a\u4e0e\u524d\u540e\u7684Reels\u5185\u5bb9\u76f8\u5173\uff0c\u4f46\u5c31\u50cf\u5e73\u53f0\u7684\u5176\u4ed6\u5185\u5bb9\u4e00\u6837\uff0c\u5b83\u4eec\u4f1a\u4ee5\u4e2a\u6027\u5316\u7684\u65b9\u5f0f\u5448\u73b0\u3002\u60a8\u53ef\u4ee5\u70b9\u51fb\u6b64\u5904\u8be6\u7ec6\u4e86\u89e3\u6211\u4eec\u5982\u4f55\u51b3\u5b9a\u5411\u7528\u6237\u5c55\u793a\u54ea\u4e9b\u5e7f\u544a<br><br><strong>\u95ee\uff1aInstagram Reels\u4e0a\u7684\u5e7f\u544a\u662f\u5426\u5c5e\u4e8e\u54c1\u724c\u5185\u5bb9\uff1f<\/strong><br>\u7b54\uff1a\u4e0d\uff0c\u5e7f\u544a\u6216\u5e7f\u544a\u4e3b\u4e0e\u5e10\u6237\u4e4b\u95f4\u6ca1\u6709\u4ece\u5c5e\u5173\u7cfb\u3002 \u5408\u4f5c\u5e7f\u544a\u662f\u4e00\u79cd\u72ec\u7acb\u7684\u5e7f\u544a\u7c7b\u578b\uff0c\u60a8\u53ef\u4ee5\u5728\u6b64\u5904\u9605\u8bfb\u66f4\u591a\u76f8\u5173\u4fe1\u606f\u3002<br><br><strong>\u95ee\uff1aInstagram Reels\u652f\u6301\u54ea\u4e9b\u683c\u5f0f\uff1f<\/strong><br>\u7b54\uff1a\u76ee\u524d\u6211\u4eec\u4ec5\u652f\u6301\u5355\u4e00\u56fe\u7247\u5e7f\u544a\u3002 \u56fe\u7247\u5c06\u4ee51:1\u7684\u7eb5\u6a2a\u6bd4\u5448\u73b0\uff0c\u5e7f\u544a\u4e3b\u53ef\u4f7f\u7528\u7248\u4f4d\u7d20\u6750\u5b9a\u5236\u81ea\u5b9a\u4e49\u5c06\u56fe\u7247\u88c1\u526a\u4e3a\u60f3\u8981\u7684\u7eb5\u6a2a\u6bd4\u3002 \u6b64\u5916\uff0c\u5e7f\u544a\u5fc5\u987b\u62e5\u6709\u884c\u52a8\u53f7\u53ec\u53e3\u53f7\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fb0b0b\" class=\"has-inline-color\">\u5341\u4e00.\u3010\u89c6\u9891\u3011\u6d4b\u8bd5: \u5728Reels\u4e2d\u6d4b\u8bd5\u591a\u5e7f\u544a\u4e3b\u5e7f\u544a\u4f53\u9a8c<\/mark><\/strong><\/p>\n\n\n\n<p>\u5728Instagram\u52a8\u6001\u6d88\u606f\u4e2d\u6210\u529f\u53d1\u5e03\u540e\uff0cMeta\u73b0\u6b63\u5728Facebook\u548cInstagram Reels\u4e0a\u6d4b\u8bd5\u591a\u5e7f\u544a\u4e3b\u5e7f\u544a\u4f53\u9a8c\u3002\u8fd9\u4e9b\u4f53\u9a8c\u8ba9\u5904\u4e8e\u8d2d\u7269\u6b32\u4e14\u6700\u8fd1\u63a5\u89e6\u8fc7\u76f8\u5173\u4e1a\u52a1\u5185\u5bb9\uff08\u4f8b\u5982\uff0c\u70b9\u51fb\u8fc7\u884c\u52a8\u53f7\u53ec\u53e3\u53f7\uff09\u7684\u4eba\u80fd\u53d1\u73b0\u4f01\u4e1a\u3002 \u67d0\u4e9b\u4f53\u9a8c\u7684\u5e7f\u544a\u683c\u5f0f\u4e2d\uff0c\u7528\u6237\u4f1a\u770b\u5230\u6765\u81ea\u591a\u4e2a\u4f01\u4e1a\u7684\u5e7f\u544a\u3002 <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u53ea\u6709\u4e00\u5c0f\u90e8\u5206\u7528\u6237\u53c2\u4e0e\u4e86\u8fd9\u4e9b\u6d4b\u8bd5\u3002<\/mark><\/strong><\/p>\n\n\n\n<p>Meta\u7684\u76ee\u6807\u662f\u8ba9\u4eba\u4eec\u80fd\u66f4\u8f7b\u677e\u5730\u6d4f\u89c8\u4ed6\u4eec\u611f\u5174\u8da3\u7684\u4ea7\u54c1\uff0c\u8fdb\u4e00\u6b65\u5f00\u5c55\u8d2d\u7269\u4e4b\u65c5\u5e76\u589e\u52a0\u8f6c\u5316\uff0c\u4ece\u800c\u4e3a\u5e7f\u544a\u4e3b\u9a71\u52a8\u66f4\u597d\u7684\u8868\u73b0\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u5e7f\u544a\u4e3b\u662f\u6309\u7167\u6d4b\u8bd5\u4e2d\u7684\u5e7f\u544a\u5c55\u793a\u6b21\u6570\u4ed8\u8d39\u5417\uff1f<\/strong><br>\u7b54\uff1a\u548cReels\u4e0a\u5176\u4ed6\u7684\u5c55\u793a\u6b21\u6570\u6536\u8d39\u65b9\u5f0f\u4e00\u6837\uff0c\u5e7f\u544a\u4e3b\u4f1a\u6309\u7167\u7b2c\u4e8c\u4ef7\u683c\u7ade\u62cd\u88ab\u6536\u53d6\u5e7f\u544a\u5c55\u793a\u8d39\u7528\u3002<br><br><strong>\u95ee\uff1a\u6211\u4eec\u6b63\u91c7\u53d6\u54ea\u4e9b\u63aa\u65bd\u6765\u786e\u4fdd\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9b\u5b89\u5168\u7684\u54c1\u724c\u73af\u5883\uff1f<\/strong><br>\u7b54\uff1a\u867d\u7136\u6211\u4eec\u76ee\u524d\u4e0d\u63d0\u4f9b\u76f8\u90bb\u5e7f\u544a\u7684\u54c1\u724c\u5b89\u5168\u63a7\u5236\uff0c\u4f46\u6211\u4eec\u4f1a\u843d\u5b9e\u73b0\u6709\u7684\u8d28\u91cf\u68c0\u67e5\u548c\u5e7f\u544a\u653f\u7b56\u6765\u51cf\u5c11\u6295\u653e\u4f4e\u8d28\u91cf\u5e7f\u544a\u3002 \u6211\u4eec\u73b0\u6b63\u6539\u8fdb\u8fd9\u9879\u4ea7\u54c1\u4f53\u9a8c\uff0c\u5e76\u53ef\u80fd\u5728\u672a\u6765\u505a\u51fa\u8fdb\u4e00\u6b65\u8c03\u6574\uff0c\u4e3a\u5e7f\u544a\u4e3b\u548c\u7528\u6237\u6253\u9020\u66f4\u591a\u4ef7\u503c<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f90b0b\" class=\"has-inline-color\">\u5341\u4e8c.\u3010\u754c\u9762\u3011 \u6d4b\u8bd5\uff1a\u9ed8\u8ba4\u9009\u62e9\u4f7f\u7528\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Meta\u73b0\u6b63\u6d4b\u8bd5\u4e00\u79cd\u5728\u4f7f\u7528\u201c\u9500\u552e\u201d\u76ee\u6807\u521b\u5efa\u5e7f\u544a\u7cfb\u5217\u65f6\u81ea\u52a8\u9009\u53d6\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a (ASC) \u7684\u4f53\u9a8c\u3002 <\/mark><\/strong>\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217\u65e8\u5728\u8ba9\u7535\u5546\u548c\u96f6\u552e\u5e7f\u544a\u4e3b\u80fd\u4f7f\u7528\u81ea\u52a8\u5316\u548c AI \u5927\u89c4\u6a21\u6295\u653e\u5e7f\u544a\u7cfb\u5217\uff0c\u83b7\u53d6\u6bd4\u624b\u52a8\u5e7f\u544a\u7cfb\u5217\u66f4\u597d\u7684\u8868\u73b0\u53ca\u66f4\u9ad8\u7684\u6548\u7387\u3002<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u60a8\u53ef\u81ea\u884c\u9009\u62e9\u662f\u5426\u8fdb\u884c\u8fd9\u4e9b\u8c03\u6574\u3002 \u5982\u60a8\u4e0d\u60f3\u4f7f\u7528\u8fd9\u4e9b\u529f\u80fd\uff0c\u53ef\u70b9\u51fb\u201c\u5207\u6362\u5230\u624b\u52a8\u9500\u552e\u5e7f\u544a\u7cfb\u5217\u201d\u9009\u9879\uff0c\u4fbf\u53ef\u901a\u8fc7\u624b\u52a8\u8bbe\u7f6e\u6765\u521b\u5efa\u5e7f\u544a\u7cfb\u5217<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u76f8\u5173Q&amp;A<\/mark><\/strong><\/p>\n\n\n\n<p><strong>\u95ee\uff1a\u4f55\u4e3a\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217\uff1f<\/strong><br>\u7b54\uff1a\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u662f\u4e00\u4e2a\u81ea\u52a8\u5316\u89e3\u51b3\u65b9\u6848\uff0c\u9002\u7528\u4e8e\u76f4\u63a5\u9762\u5411\u6d88\u8d39\u8005\u9500\u552e\u7684\u4f01\u4e1a\u3002\u8be5\u4ea7\u54c1\u65e8\u5728\u5e26\u6765\u6700\u9ad8\u6548\u7684\u6bcf\u6b21\u8f6c\u5316\u8d39\u7528\uff0c\u5728\u5b9a\u4f4d\u3001\u521b\u610f\u3001\u7248\u4f4d\u548c\u8f6c\u5316\u76ee\u6807\u65b9\u9762\u4e5f\u66f4\u4e3a\u7075\u6d3b\u3002 \u5b83\u7b80\u5316\u4e86\u5236\u4f5c\u5e7f\u544a\u7684\u624b\u52a8\u6b65\u9aa4\uff0c\u4e14\u80fd\u540c\u65f6\u81ea\u52a8\u6267\u884c\u591a\u8fbe 150 \u4e2a\u521b\u610f\u7ec4\u5408\u3002 \u60a8\u53ef\u5728\u6211\u4eec\u7684 Meta for Business\u535a\u5ba2\u4e2d\u8be6\u7ec6\u4e86\u89e3\u8fdb\u9636\u8d4b\u80fd\u578b\u5e7f\u544a\u7cfb\u5217<br><br><strong>\u95ee\uff1a\u4e3a\u4f55\u63a8\u8350\u4f7f\u7528\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\uff1f<\/strong><br>\u7b54\uff1a\u9488\u5bf9 31 \u4f4d\u5e7f\u544a\u4e3b\u5c55\u5f00\u7684\u7814\u7a76\u7ed3\u679c\u53d1\u73b0\uff0c\u5c06\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u7cfb\u5217\u6dfb\u52a0\u5230\u5f53\u524d\u7684\u5e38\u89c4(BAU) \u5e7f\u544a\u7cfb\u5217\u4e2d\u540e\uff0c\u4e0e\u5e38\u89c4\u5e7f\u544a\u7cfb\u5217\u76f8\u6bd4\uff0c\u6bcf\u83b7\u53d6\u6210\u672c\u5e73\u5747\u964d\u4f4e 17%\uff0c\u5e7f\u544a\u82b1\u8d39\u56de\u62a5\u5e73\u5747\u63d0\u5347 32%\u3002\u8fd9\u4e9b\u65b9\u9762\u8282\u7701\u7684\u652f\u51fa\u53ef\u8ba9\u4f01\u4e1a\u91cd\u65b0\u6295\u8d44\u5176\u8425\u9500\u7b56\u7565\uff0c\u6709\u52a9\u66f4\u6709\u6548\u5730\u63a8\u52a8\u83b7\u5ba2\u548c\u9500\u552e<br><br><strong>\u95ee\uff1a\u6211\u80fd\u5426\u5728\u53d1\u5e03\u5e7f\u544a\u7cfb\u5217\u524d\u67e5\u770b\u8c03\u6574\u5efa\u8bae\uff1f<\/strong><br>\u7b54\uff1a\u662f\u7684\u3002 \u5728\u53d1\u5e03\u524d\u60a8\u53ef\u968f\u65f6\u68c0\u67e5\u5e7f\u544a\u7cfb\u5217\u8bbe\u7f6e<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#fd1111\" class=\"has-inline-color\">\u5341\u4e09.\u3010\u754c\u9762\u3011\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u73b0\u5df2\u63d0\u4f9b\u65b0\u7684\u6781\u7aef\u9884\u7b97\u8b66\u544a\u6307\u5357<\/mark><\/strong><\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">Meta\u6b63\u4e0d\u65ad\u6539\u5584\u5e7f\u544a\u4f53\u9a8c\uff0c\u5e76\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177\u4e2d\u63a8\u51fa\u4e86\u4e24\u9879\u65b0\u529f\u80fd\uff0c\u9632\u6b62\u9884\u7b97\u8bbe\u7f6e\u51fa\u9519\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><span style=\"letter-spacing: 0.7px;\">\u9884\u7b97\u754c\u9762\u4e2d\u4f1a\u663e\u793a\u4e00\u9879\u65b0\u7684\u8fd0\u884c\u4e2d\u6307\u5357\uff0c\u8bf4\u660e\u9884\u7b97\u66f4\u65b0\u4f1a\u5982\u4f55\u5f71\u54cd\u672a\u6765\u652f\u51fa\u82b1\u8d39<\/span><\/li>\n\n\n\n<li>\u9488\u5bf9\u5f02\u5e38\u7684\u9884\u7b97\u6295\u5165\u4f1a\u5c55\u793a\u66f4\u663e\u773c\u7684\u8b66\u544a\uff0c\u5305\u62ec\u4f1a\u5bf9\u6781\u7aef\u6295\u5165\u8fdb\u884c\u5fc5\u8981\u7684\u786e\u8ba4<\/li>\n<\/ul>\n\n\n\n<p>\u76f8\u4fe1\u8fd9\u4e9b\u6539\u8fdb\u5c06\u6709\u52a9\u68c0\u6d4b\u51fa\u4e0d\u51c6\u786e\u7684\u9884\u7b97\u5e76\u9632\u6b62\u610f\u5916\u8d85\u652f\uff0c\u786e\u4fdd\u7528\u6237\u62e5\u6709\u66f4\u597d\u7684\u4f53\u9a8c\u3002\u60a8\u65e0\u9700\u6267\u884c\u4efb\u4f55\u64cd\u4f5c\u5373\u53ef\u5b8c\u6210\u6b64\u66f4\u6539<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1194\" height=\"218\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/06\/image-28.png\" alt=\"\" class=\"wp-image-3596\"\/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f71515\" class=\"has-inline-color\">\u5341\u56db.\u3010\u7535\u5546\u3011\u9488\u5bf9\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u8f6e\u64ad\u683c\u5f0f\u7684\u91cd\u590d\u66dd\u5149\uff0c\u5c06\u7531\u4ecb\u7ecd\u5361\u81ea\u52a8\u6eda\u52a8\u5c55\u793a\u76ee\u5f55\u7d20\u6750<\/mark><\/strong><\/p>\n\n\n\n<p>2023 \u5e74 6 \u6708 22 \u65e5\uff0c<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Meta\u5f00\u59cb\u63a8\u51fa\u4e00\u9879\u6539\u8fdb\uff0c\u4f7f\u7528\u4e86\u8f6e\u64ad\u683c\u5f0f\u4ecb\u7ecd\u5361\u7684\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7cfb\u5217(Advantage + Catalog Ads) \u5c06\u81ea\u52a8\u6eda\u52a8\u5230\u7b2c\u4e8c\u5f20\u5361\uff0c\u4ee5\u4fbf\u83b7\u53d6\u88ab\u6295\u653e\u4e86\u540c\u4e00\u5e7f\u544a\u7684\u7528\u6237\u770b\u5230\u7684\u6240\u6709\u540e\u7eed\u5c55\u793a\u3002<\/mark><\/strong> \u9884\u8ba1\u8fd9\u4e00\u66f4\u6539\u5c06\u4e3a\u5e7f\u544a\u4e3b\u63d0\u5347\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7684\u6574\u4f53\u6210\u6548\u3002<\/p>\n\n\n\n<div class=\"wp-block-getwid-image-hotspot\" data-appearance-animation=\"none\" data-image-points=\"[]\" data-trigger=\"click\" data-theme=\"light\" data-tooltip-animation=\"shift-toward\" data-arrow=\"true\"><div class=\"wp-block-getwid-image-hotspot__wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"1067\" height=\"297\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2023\/05\/\u70ed\u70b9\u56fe\u7247.png\" alt=\"\" class=\"wp-block-getwid-image-hotspot__image wp-image-3202\"\/><\/div><\/div>\n\n\n\n<div class=\"wp-block-media-text is-stacked-on-mobile\" style=\"grid-template-columns:15% auto\"><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"941\" height=\"941\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2022\/12\/1-32.png\" alt=\"\" class=\"wp-image-2442 size-full\"\/><\/figure><div class=\"wp-block-media-text__content\">\n<p style=\"font-size:15px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#1582a4\" class=\"has-inline-color\">PandaMobo<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:15px\">\u662f\u4e2d\u56fd\u201c\u4e92\u8054\u7f51+\u201d\u51fa\u6d77\u6574\u5408\u8425\u9500\u5e73\u53f0\uff0c\u96b6\u5c5e\u4e8e\u4e0a\u5e02\u516c\u53f8\u4e45\u5176\u8f6f\u4ef6\uff0c\u662f\u4e45\u5176\u6570\u5b57\u4f20\u64ad\u6838\u5fc3\u6210\u5458\u3002\u6211\u4eec\u81f4\u529b\u4e8e\u5e2e\u52a9\u4e2d\u56fd\u54c1\u724c\u8d70\u5411\u5168\u7403\uff0c\u901a\u8fc7\u6d77\u5916\u5a92\u4ecb\u6295\u653e\uff0c\u54c1\u724c\u7b56\u7565\u54a8\u8be2\uff0c\u672c\u5730\u5316\u8fd0\u8425\uff0c\u65b0\u5a92\u4f53\u5927\u6570\u636e\u670d\u52a1\u56db\u5927\u6838\u5fc3\u4e1a\u52a1\u6a21\u5757\uff0c\u4e3aAPP\uff0c\u6e38\u620f\uff0c\u7535\u5546\uff0c\u7535\u5b50\u5feb\u6d88\uff0c\u5de5\u4e1a\u54c1\uff0c\u65c5\u6e38\u6587\u5316\u7b49\u884c\u4e1a\u63d0\u4f9b\u4e13\u4e1a\uff0c\u9ad8\u6548\uff0c\u521b\u65b0\u7684\u51fa\u6d77\u89e3\u51b3\u65b9\u6848\uff0c\u6784\u5efa\u4e2d\u56fd\u7684\u6d77\u5916\u201c\u4e92\u8054\u7f51+\u201d\u54c1\u724c\u751f\u6001\u3002<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Must know \u25cf\u3010\u6570\u636e\u6e90\u3011\u7f51\u7ad9\u8f6c\u5316\u5e7f\u544a\u7cfb\u5217\u7684 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,25],"tags":[],"class_list":["post-3574","post","type-post","status-publish","format-standard","hentry","category-facebook","category-25"],"_links":{"self":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/3574","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3574"}],"version-history":[{"count":4,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/3574\/revisions"}],"predecessor-version":[{"id":3597,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/3574\/revisions\/3597"}],"wp:attachment":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3574"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3574"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3574"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}