{"id":2087,"date":"2022-11-30T11:02:06","date_gmt":"2022-11-30T03:02:06","guid":{"rendered":"https:\/\/college.pandarocket.cn\/?p=2087"},"modified":"2023-05-11T10:35:23","modified_gmt":"2023-05-11T02:35:23","slug":"meta-2022%e5%b9%b411%e6%9c%88%e4%ba%a7%e5%93%81%e6%9b%b4%e6%96%b0","status":"publish","type":"post","link":"https:\/\/college.pandarocket.cn\/?p=2087","title":{"rendered":"Meta 2022\u5e7411\u6708\u4ea7\u54c1\u66f4\u65b0"},"content":{"rendered":"\n<p class=\"has-medium-font-size\"><strong>Must know<\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\">\u25cfQ3 2022 Earnings Call Updates 2022\u7b2c\u4e09\u5b63\u8425\u6536\u66f4\u65b0<br>\u25cf\u54c1\u724c\u5185\u5bb9\u5168\u65b0\u4f53\u9a8c<br>\u25cf\u7ebf\u7d22\u5e7f\u544a\u63a8\u51fa\u81ea\u5b9a\u4e49\u8868\u5355\u65b0\u529f\u80fd (\u4ee5\u524d\u79f0\u4e3a \u201c\u7075\u6d3b\u6295\u653e\u8868\u5355\u201d )<br>\u25cfIG\u5feb\u62cd\u5e7f\u544a\u5f62\u5f0f\u89c4\u8303\u66f4\u65b0<br>\u25cf[\u6548\u679c\u8861\u91cf] Business Insight&nbsp; \u201c\u6982\u89c8\u201d\u9009\u9879\u66f4\u65b0\uff0c\u63d0\u4f9b\u5bf9\u539f\u751f\u5185\u5bb9\u6548\u679c\u7684\u6df1\u5ea6\u5206\u6790<br>\u25cf[\u6548\u679c\u8861\u91cf] \u9488\u5bf9App\u5e94\u7528\u5e7f\u544a\u4e3b\u6548\u679c\u8861\u91cf\u63d0\u5347\u7684\u652f\u6301<br>\u25cf[\u89c6\u9891\u5e7f\u544a] Reels\u7248\u4f4d\u652f\u6301Meta\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a<br>\u25cf[\u5e7f\u544a\u6295\u653e] \u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u81ea\u52a8\u53e0\u52a0\u6587\u5b57\u529f\u80fd<br>\u25cf[\u5e7f\u544a\u6295\u653e] Creator Week 2022: \u5168\u65b0\u529f\u80fd\u4e3a\u521b\u4f5c\u8005\u4f7f\u7528FB\u548cIG\u8d4b\u80fd<br><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Good to know<\/strong><\/p>\n\n\n\n<p>\u25cf[\u5e7f\u544a\u653f\u7b56] \u8d26\u6237\u9650\u5236\u7684\u81ea\u6211\u7533\u8bc9\u65b9\u6cd5<br>\u25cf[\u5e7f\u544a\u653f\u7b56] \u4f18\u5316ACE\u5f3a\u5236\u6267\u884c\u6807\u51c6\uff0c\u51cf\u5c11\u4e1a\u52a1\u6469\u64e6<br>\u25cf[\u5e7f\u544a\u6295\u653e] \u9488\u5bf9\u591a\u4e2a\u76ee\u5f55\u7684\u5e7f\u544a\u4e3b\u7684\u5f52\u56e0\u903b\u8f91\u66f4\u65b0<br>\u25cf[\u63a5\u53e3] \u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u65b0\u529f\u80fd\u4e0a\u7ebf &#8211; \u63a7\u5236\u4e0e\u6280\u672f\u63d0\u4f9b\u5546\u5171\u4eab\u7684\u5e7f\u544a\u8d44\u4ea7<br>\u25cf[\u5e7f\u544a\u6295\u653e] \u4fe1\u606f\u6d41\u5e7f\u544a\u7684\u53f7\u53ec\u6309\u94ae\u989c\u8272\u53d8\u5316<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e00.Q3 2022 Earnings Call Updates 2022\u7b2c\u4e09\u5b63\u8425\u6536\u66f4\u65b0<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>Meta \u8fd1\u671f\u5ba3\u5e032022\u5e74\u7b2c\u4e09\u5b63\u7684\u6574\u4f53\u8d22\u62a5\uff0cMeta Family of Apps \u6d3b\u8dc3\u7528\u6237\u4eba\u6570\u53ca\u4e92\u52a8\u7387\u90fd\u6bd4\u53bb\u5e74\u540c\u671f\u4e0a\u5347<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u6240\u6709\u5e94\u7528\u6708\u5ea6\u6d3b\u8dc3\u4eba\u6570 (MAU): 37\u4ebf\u4eba<\/li>\n\n\n\n<li>\u6240\u6709\u5e94\u7528\u6bcf\u65e5\u6d3b\u8dc3\u4eba\u6570 (DAP): 29\u4ebf\u4eba<\/li>\n\n\n\n<li>Facebook\u5e73\u53f0\u6708\u5ea6\u6d3b\u8dc3\u4eba\u6570 (MAU): 29.6\u4ebf\u4eba Facebook\u5e73\u53f0\u6bcf\u65e5\u6d3b\u8dc3\u4eba\u6570 (DAU): 19.8\u4ebf\u4eba<\/li>\n\n\n\n<li>Instagram \u5e73\u53f0\u6708\u5ea6\u6d3b\u8dc3\u4eba\u6570 (MAU): \uff1e20\u4ebf\u4eba WhatsApp\u5e73\u53f0\u6bcf\u65e5\u6d3b\u8dc3\u4eba\u6570 (DAU): \uff1e20\u4ebf\u4eba<\/li>\n<\/ul>\n\n\n\n<p style=\"font-size:17px\"><strong>Meta 2023\u5e74\u5c06\u7ee7\u7eed\u4e13\u6ce8\u4e8e\u51e0\u65b9\u9762\u7684\u91cd\u70b9\u53d1\u5c55\uff0c\u5305\u62ec\uff1aReels\uff0cBusiness Messaging \u4e1a\u52a1\u6d88\u606f\u5e73\u53f0\u53ca\u5bf9\u5143\u5b87\u5b99\u7684\u672a\u6765\u613f\u666f<\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\"><strong>Reels \uff1a<\/strong><\/mark>\u6bcf\u5929\u5728 Facebook \u548c Instagram \u8d85\u8fc7 1400 \u4ebf\u6b21 Reels\u64ad\u653e\u3002 \u6bd4\u516d\u4e2a\u6708\u524d\u589e\u52a0\u4e86 50%\u3002\u6211\u4eec\u7ee7\u7eed\u5728 Instagram \u548c Facebook \u8fd9\u4e24\u4e2a\u5e73\u53f0\u4e0a\u6269\u5927Reels\u5ee3\u544a\u4f9b\u61c9\u91cf<br><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\"><strong>Business Messaging \u4e1a\u52a1\u6d88\u606f\uff1a<\/strong><\/mark>\u6d88\u606f\u76f4\u8fbe\u5e7f\u544a (Click to Message) \u662f\u6211\u4eec\u53d1\u5c55\u6700\u5feb\u7684\u5e7f\u544a\u4ea7\u54c1\u4e4b\u4e00\uff0c\u5e74\u6536\u5165\u8fbe 90 \u4ebf\u7f8e\u5143\u3002 \u4e3b\u8981\u6765\u81ea Messenger\uff0c\u4f46 Click-to_x0002_WhatsApp \u7684\u589e\u9577\u901f\u5ea6\u5feb\uff0c\u6bd4\u53bb\u5e74\u589e\u957f\u8d85\u8fc7 80%\u3002<br><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\"><strong>\u5143\u5b87\u5b99\uff1a<\/strong><\/mark>\u672a\u6765\u51e0\u5e74 Quest Pro \u7cfb\u5217\u7684\u76ee\u6807\u662f\u8ba9\u8d8a\u6765\u8d8a\u591a\u7684\u4eba\u5728\u865a\u62df\u73b0\u5b9e(Virtual Reality) \u548c\u6df7\u5408\u73b0\u5b9e(Mixed Reality) \u4e2d\u6267\u884c\u4ed6\u4eec\u7684\u5de5\u4f5c<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"><strong>\u4e8c.\u54c1\u724c\u5185\u5bb9\u5168\u65b0\u4f53\u9a8c<\/strong><\/mark><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>\u5bf9\u4e8e\u54c1\u724c\u5185\u5bb9\u5e7f\u544a\uff08BCA\uff09\u7684\u521b\u5efa\u4ee5\u53ca\u4e0e\u521b\u4f5c\u8005\u548c\u5408\u4f5c\u4f19\u4f34\u7684\u534f\u4f5c\u6d41\u7a0b\uff0c<mark style=\"background-color:rgba(0, 0, 0, 0);color:#e41515\" class=\"has-inline-color\">Meta\u4e8e2022\u5e7410\u670827\u65e5<\/mark>\u8d77\u63a8\u51fa\u4e86\u51e0\u9879\u65b0\u529f\u80fd,\u4ee4\u521b\u5efaBCA \u53d8\u5f97\u66f4\u65b9\u4fbf\u7b80\u5355<\/strong><br><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u65f6\u95f4\uff1a<\/mark><\/strong>\u2022 Oct 27: 10%\u5168\u7403\u6240\u6709\u7684\u5e7f\u544a\u8d26\u6237 \u2022 Nov 9: 50%\u5168\u7403\u6240\u6709\u7684\u5e7f\u544a\u8d26\u6237 \u2022 Nov 30 : 100%<br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u8fd9\u4e9b\u65b0\u529f\u80fd\u5305\u62ec\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u521b\u4f5c\u8005\u53ef\u4ee5\u76f4\u63a5\u4ea7\u51fa\u54c1\u724c\u5185\u5bb9BCA\u8bb8\u53ef\u4ee3\u7801\uff0c\u54c1\u724c\u4fbf\u53ef\u4ee5\u5728\u5e7f\u544a\u7ba1\u7406\u5de5\u5177 Ads Manager \u4e2d\u8f93\u5165\u8be5\u4ee3\u7801\uff0c\u4ee5\u4fbf\u5c06 Instagram \u4e0a\u7684\u7684\u81ea\u7136\u5e16\u5b50(Organic Post) \u4f5c\u4e3a\u54c1\u724c\u5185\u5bb9\u5e7f\u544a\u8fdb\u884c\u5ba3\u4f20<\/li>\n\n\n\n<li>\u63d0\u5347\u4e86\u5e7f\u544a\u7ba1\u7406\u5de5\u5177 Ads Manager \u4e2d\u54c1\u724c\u5185\u5bb9\u5e7f\u544a\u521b\u5efa\u548c\u6545\u969c\u6392\u67e5\u7684\u6307\u5bfc\u4f53\u9a8c<\/li>\n\n\n\n<li>\u521b\u4f5c\u8005\u5e16\u5b50\u82e5\u5728\u6807\u9898\u4e2d@\u63d0\u5230\u54c1\u724c\u6216\u6807\u8bb0\u67d0\u4eba\uff0c\u4fbf\u53ef\u7528\u4f5c\u54c1\u724c\u5185\u5bb9\u5e7f\u544a \uff0c\u4f8b\u5982\uff1a\u201c\u6211\u559c\u6b22\u8fd9\u53cc\u7403\u978b@Nike<\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e09.\u7ebf\u7d22\u5e7f\u544a\u63a8\u51fa\u81ea\u5b9a\u4e49\u8868\u5355\u65b0\u529f\u80fd (\u4ee5\u524d\u79f0\u4e3a \u201c\u7075\u6d3b\u6295\u653e\u8868\u5355\u201d )<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>\u4ece2022\u5e7410\u670821\u65e5\u8d77\uff0cMeta\u9646\u7eed\u4e3a\u5e7f\u544a\u4e3b\u7684\u7ebf\u7d22\u5e7f\u544a\u52a0\u5165\u81ea\u5b9a\u4e49\u8868\u5355(Custom Form) \u65b0\u529f\u80fd\uff0c\u4ee5\u53d6\u4ee3\u4ee5\u524d\u79f0\u4e3a \u201c\u7075\u6d3b\u6295\u653e\u201d \uff08creativeflexibility )\u3002\u9884\u8ba12023 \u4e00\u6708\u5168\u9762\u63a8\u5e7f\u3002<\/strong><br><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u4f18\u52bf\uff1a<\/mark><\/strong>\u65b0\u63a8\u51fa\u7684\u81ea\u5b9a\u4e49\u8868\u5355\uff0c\u5e7f\u544a\u4e3b\u53ef\u4ee5\u5728Ads Manager \u521b\u5efa\u5176\u7ebf\u7d22\u5e7f\u544a\u6642\u6dfb\u52a0\u4e30\u5bcc\u7684\u6587\u5b57\u683c\u5f0fRich Text \u548c\u56fe\u50cf\uff0c\u4ee4\u5e7f\u544a\u66f4\u5177\u4e2a\u6027\u5316 <br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u65f6\u95f4:<\/mark><\/strong>\u2022 Oct 24: 50% \u5e7f\u544a\u5e10\u6237 \u2022 Jan 2023: 100% \u5e7f\u544a\u5e10\u6237<br><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f10e0e\" class=\"has-inline-color\">\u6ce8\u610f\uff1a\u65b0\u529f\u80fd\u73b0\u65f6\u53ea\u5728Facebook\u63d0\u4f9b\uff0c\u660e\u5e74\u4f1a\u62d3\u5c55\u5230 Instagram<\/mark><\/strong><br><a href=\"https:\/\/docs.google.com\/presentation\/d\/1Ibo0QTPOKnw3G69M- 3k_fR7iR42mmT6X8lY1KmyABkg\/edit#slide=id.g171a92fef77_0_0\">\u70b9\u51fb\u67e5\u770b\u6307\u5bfc<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u56db.IG\u5feb\u62cd\u5e7f\u544a\u5f62\u5f0f\u89c4\u8303\u66f4\u65b0<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u65f6\u95f4:<\/mark><\/strong>11\u67084\u65e5\u8d77\uff0cIG\u5feb\u62cd\u5e7f\u544a\u5f62\u5f0f\u89c4\u8303\u4f1a\u67092\u4e2a\u66f4\u65b0<br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u66f4\u65b0\u5185\u5bb9\uff1a<\/mark><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>IG\u5feb\u62cd\u652f\u6301\u4f7f\u7528 1:1\u7684\u65b9\u5f62\u56fe\u7247\u7d20\u6750\uff0c\u4e14\u5e7f\u544a\u5c06\u4e0d\u4f1a\u88ab\u526a\u88c1\u6765\u9002\u5e94\u6574\u4e2a\u5e7f\u544a\u533a\u57df\u3002<\/li>\n\n\n\n<li>IG\u5feb\u62cd\u652f\u6301\u4f7f\u7528 16:9\u7684\u6a2a\u5411\u6bd4\u4f8b\u7684\u56fe\u7247\u548c\u89c6\u9891\u7d20\u6750\uff0c\u5e7f\u544a\u7d20\u6750\u4e0d\u4f1a\u88ab\u526a\u88c1\u6765\u9002\u5e94\u6574\u4e2a\u5e7f\u544a\u533a\u57df\u3002<mark style=\"background-color:rgba(0, 0, 0, 0);color:#ed0d0d\" class=\"has-inline-color\"><strong>\u5982\u679c\u4f7f\u752816:9\u6a2a\u5411\u6bd4\u4f8b\u7684\u56fe\u7247\u6216\u8005\u89c6\u9891\uff0c\u80cc\u666f\u533a\u57df\u5c06\u4f1a\u5448\u73b0\u9ed1\u8272\uff0c\u800c\u4e0d\u662f\u50cf\u4e4b\u524d\u7684\u7f29\u7565\u56fe\u80cc\u666f\u3002<\/strong><\/mark><\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1213\" height=\"622\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2022\/11\/\u56fe\u72471-1.png\" alt=\"\" class=\"wp-image-2091\"\/><figcaption class=\"wp-element-caption\">\u793a\u610f\u56fe<\/figcaption><\/figure>\n<\/div>\n\n\n<p style=\"font-size:17px\"><a href=\"https:\/\/www.facebook.com\/business\/ads-guide\/collection\/instagram-story\">\u8be5\u5e7f\u544a\u5f62\u5f0f\u89c4\u8303\u66f4\u65b0\u9002\u7528\u4e8e\u6240\u6709IG\u5feb\u62cd\u5e7f\u544a\uff0c\u67e5\u770b\u76f8\u5173\u4fe1\u606f<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e94.[\u6548\u679c\u8861\u91cf] Business Insight&nbsp; \u201c\u6982\u89c8\u201d\u9009\u9879\u66f4\u65b0\uff0c\u63d0\u4f9b\u5bf9\u539f\u751f\u5185\u5bb9\u6548\u679c\u7684\u6df1\u5ea6\u5206\u6790<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\">Meta\u91cd\u65b0\u8bbe\u8ba1\u4e86Meta Business Suite\u4e2d\u7684Business Insight &#8211; \u201c\u6982\u89c8\u201d\u9009\u9879 (Overview Tab)<br><br><strong>\u201c\u6982\u89c8\u201d\u9009\u9879\u65e8\u5728\u63d0\u5e7f\u544a\u4e3b\u6240\u53d1\u5e03\u539f\u751f\u5185\u5bb9\u7684\u603b\u4f53\u6548\u679c\u6982\u8ff0\u3002\u5e7f\u544a\u4e3b\u539f\u5148\u53ea\u80fd\u67e5\u770b\u67d0\u7bc7\u7279\u5b9a\u5e16\u5b50\u6216\u8005\u5feb\u62cd\u7684\u6570\u636e\u6548\u679c\uff0c\u800c\u73b0\u5728\u53ef\u4ee5\u652f\u6301\u67e5\u770b\u6574\u4e2a\u8d26\u6237\u6240\u6709\u53d1\u5e03\u539f\u751f\u5185\u5bb9\u7684\u6548\u679c\uff08\u7d2f\u8ba1\u7684\u8986\u76d6\u91cf\uff0c\u53d1\u5e03\u5185\u5bb9\u7684\u6570\u91cf\u4ee5\u53ca\u4e92\u52a8\u7387\u7b49\uff09\uff0c\u6570\u636e\u7eac\u5ea6\u652f\u6301\u6bcf\u65e5\u4e0e\u6708\u5ea6\u5212\u5206\u3002\u5e0c\u671b\u8fd9\u4e2a\u529f\u80fd\u80fd\u6709\u52a9\u4e8e\u5e7f\u544a\u4e3b\u66f4\u597d\u5730\u5206\u6790\u539f\u751f\u5185\u5bb9\u6548\u679c\u7684\u589e\u957f\u6216\u4e0b\u964d\u3002<\/strong><br><br><a href=\"https:\/\/www.facebook.com\/business\/tools\/meta-business-suite\">\u67e5\u770b\u8be6\u7ec6\u4ecb\u7ecd<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u516d.[\u6548\u679c\u8861\u91cf] \u9488\u5bf9App\u5e94\u7528\u5e7f\u544a\u4e3b\u6548\u679c\u8861\u91cf\u63d0\u5347\u7684\u652f\u6301<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>\u80cc\u666f\uff1a<\/strong>\u4e3a\u4e86\u52a0\u5f3a\u5bf9\u4e8eApp\u5e94\u7528\u5e7f\u544a\u4e3b\u7684\u6548\u679c\u8861\u91cf\uff0c\u5728\u672a\u67652\u5468\uff0cMeta\u5c06\u63a8\u51fa\u4ee5\u4e0b\u66f4\u65b0:<br><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f20e0e\" class=\"has-inline-color\"><strong>\u4e0e\u79fb\u52a8\u5e94\u7528\u6210\u6548\u8861\u91cf\u5408\u4f5c\u4f19\u4f34 (MMP &#8211; Mobile Measurement Partner)\u5408\u4f5c\u7684\u5e7f\u544a\u4e3b\uff0c\u652f\u6301\u901a\u8fc71\u5929\u6d4f\u89c8\u5f52\u56e0\u7a97\u53e3\u6765\u5f52\u56e0\u5e94\u7528\u5185\u7684\u4e8b\u4ef6\u3002<\/strong><\/mark><br>Meta\u5df2\u7ecf\u8bc6\u522b\u5e76\u4e14\u586b\u8865\u4e86\u4e4b\u524d\u5728GPIR\u96c6\u6210\u4e2d\u5b58\u5728\u7684\u6f5c\u5728\u8986\u76d6\u7f3a\u53e3\uff0c\u80fd\u591f<mark style=\"background-color:rgba(0, 0, 0, 0);color:#f01414\" class=\"has-inline-color\"><strong>\u63d0\u9ad8GPRI\u4e2d\u53ef\u7528\u7684Meta\u70b9\u51fb\u5f52\u56e0\u7684\u8986\u76d6\u8303\u56f4\uff0c\u4ece\u800c\u4e3a\u5e7f\u544a\u4e3b\u63d0\u4f9bGoogle Play\u5546\u5e97\u4e2d\u5e94\u7528\u5b89\u88c5\u66f4\u5168\u9762\u7684\u4fe1\u606f\u3002<\/strong><\/mark><br><strong>Meta\u51b3\u5b9a\u5220\u9664\u79fb\u52a8\u5e94\u7528\u5e7f\u544a\u6570\u636e\u4f7f\u7528\u6761\u6b3e\u4e2d\uff0c\u5173\u4e8e\u201c\u4e0d\u9f13\u52b1\u5e7f\u544a\u4e3b\u4f7f\u7528\u5e94\u7528\u6df1\u5ea6\u94fe\u63a5(Mobile Deep Links)\u8fdb\u884c\u6d4b\u91cf\u201c\u7684\u6761\u6b3e<\/strong>\u3002<br><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u91cd\u8981Q&amp;A<\/mark><\/strong><br><strong>Q: What could I expect to see in my MMP reporting for Meta with this update?<\/strong><br>\u867d\u7136\u6211\u4eec\u65e0\u6cd5\u9884\u6d4b\u60a8\u53ef\u80fd\u4f1a\u5728\u62a5\u544a\u4e2d\u770b\u5230\u7684\u5177\u4f53\u5185\u5bb9\uff0c\u4f46\u60a8\u53ef\u80fd\u4f1a\u5f00\u59cb\u770b\u5230\u5f52\u56e0\u4e8e Meta \u7684\u8f6c\u5316\u6709\u6240\u589e\u52a0<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e03.[\u89c6\u9891\u5e7f\u544a] Reels\u7248\u4f4d\u652f\u6301Meta\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u65f6\u95f4\uff1a<\/mark><\/strong>2022\u5e7410\u670831\u65e5\u8d77\uff0cMeta\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u652f\u6301\u901a\u8fc7\u8f6e\u64ad\u56fe\u7247\u5f62\u5f0f\u5728Instagram\u548cFacebook Reels\u7248\u4f4d\u4e0a\u8fdb\u884c\u6295\u653e<br><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\"><strong>\u9002\u7528\u6761\u4ef6\uff1a<\/strong><\/mark><mark style=\"background-color:rgba(0, 0, 0, 0);color:#f30404\" class=\"has-inline-color\"><strong>\u76ee\u524d\u9002\u7528\u7535\u5546\u7c7b\u548c\u96f6\u552e\u7c7b\u5e7f\u544a<\/strong><\/mark>\uff0c\u5f53\u5ba2\u6237\u5728Reels\u7248\u4f4d\u4e0a\u6295\u653e\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u65f6<mark style=\"background-color:rgba(0, 0, 0, 0);color:#eb1313\" class=\"has-inline-color\"><strong>\u4e0d\u5efa\u8bae\u4f7f\u7528\u4ee5\u4e0b\u8fd9\u4e9b\u529f\u80fd<\/strong><\/mark><strong>1\uff09\u53ef\u80fd\u4f1a\u5c55\u793a\/\u4f7f\u7528\u53d7\u9650\uff1a<\/strong>\u5e7b\u706f\u7247\uff0c\u56fa\u5b9a\u56fe\u5361\u4ee5\u53ca\u521b\u610f\u5de5\u5177\u4e2d\u7684\u81ea\u5b9a\u4e49\u7b49\u529f\u80fd<br><strong>2\uff09\u6682\u4e0d\u652f\u6301\uff1a<\/strong>\u52a8\u6001\u5e7f\u544a\u6dfb\u52a0\u56fa\u5b9a\u56fe\u5361\uff0c\u5546\u54c1\u7c7b\u522b\u529f\u80fd\u4ee5\u53ca\u53d6\u6d88\u91c7\u53d6\u884c\u52a8\u6309\u94ae\u529f\u80fd<br><br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u5982\u4f55\u521b\u5efa\uff1a<\/mark><\/strong>\u5bf9\u4e8e\u51c6\u5907\u6295\u653eMeta\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7684\u5e7f\u544a\u4e3b\uff0c\u521b\u5efa\u8fc7\u7a0b\u4e0e\u4e4b\u524d\u76f8\u540c\u3002\u5bf9\u4e8e\u5df2\u7ecf\u5728\u8fd0\u884c\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7684\u5e7f\u544a\u4e3b\uff0c\u5219\u9700\u8981\u5728\u5e7f\u544a\u7ba1\u7406\u5668\u66f4\u65b0\u5e7f\u544a\u7248\u4f4d\uff0c\u6bd4\u5982\u9009\u62e9Advantage+ Placement\uff08\u4ee5\u524d\u79f0\u4e3a\u81ea\u52a8\u7248\u4f4d) \u6216\u8005\u624b\u52a8\u6dfb\u52a0 Instagram \u548cFacebook Reels\u5c55\u793a\u4f4d\u7f6e<br><br><a href=\"https:\/\/www.facebook.com\/business\/help\/1132465490107046?id=1913105122334058&amp;%3Fref=fbb_dynamics_ads\">\u67e5\u770b\u521b\u5efa\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u516b.[\u5e7f\u544a\u6295\u653e] \u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u81ea\u52a8\u53e0\u52a0\u6587\u5b57\u529f\u80fd<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#e91010\" class=\"has-inline-color\">\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u4e2d\uff0c\u5f53\u524d\u53ef\u7528\u7684\u529f\u80fd\u4e4b\u4e00\u662f\u81ea\u52a8\u6587\u672c\u53e0\u52a0\uff0c\u5e7f\u544a\u5546\u53ef\u4ee5\u5728\u5176\u4e2d\u9009\u62e9\uff1a\u4ef7\u683c\u3001\u5220\u9664\u4ef7\u683c\u3001\u6298\u6263\u767e\u5206\u6bd4\u6216\u514d\u8d39\u914d\u9001\uff0c\u7136\u540e\u663e\u793a\u5728\u5355\u5f20\u56fe\u7247\u6216\u8f6e\u64ad\u5e7f\u544a\u4e0a<\/mark><\/strong>\u3002\u81ea\u52a8\u6587\u672c\u53e0\u52a0\u7684\u63a8\u51fa\uff0c\u4f7f\u7528\u673a\u5668\u5b66\u4e60\u7b97\u6cd5\u6765\u52a8\u6001\u5730\u4e3a\u7528\u6237\u63d0\u4f9b\u6700\u76f8\u5173\u7684\u5e7f\u544a\u6587\u5b57<br><br><strong>Q: What does Automatic Overlay Text do?<\/strong><br>A: \u73b0\u5728\u5728\u521b\u5efa\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u65f6\uff0c\u5e7f\u544a\u4e3b\u53ef\u4ee5\u5229\u7528\u521b\u610f\u5de5\u5177\u5e76\u9009\u62e9\u52a0\u5165\u4ee5\u624b\u52a8\u9009\u62e9\u6587\u672c\uff1a\u4ef7\u683c\u3001\u6298\u6263\u767e\u5206\u6bd4\u3001\u5220\u9664\u7ebf\u4ef7\u683c\u6216\u514d\u8d39\u914d\u9001\uff0c\u7136\u540e\u663e\u793a\u5728\u5355\u5f20\u56fe\u7247\u6216\u8f6e\u64ad\u5e7f\u544a\u3002\u81ea\u52a8\u8986\u76d6\u6587\u672c\u81ea\u52a8\u6267\u884c\u8be5\u8fc7\u7a0b\uff0c\u4e3a\u7528\u6237\u9009\u62e9\u6700\u76f8\u5173\u7684\u8986\u76d6\u5e76\u5c06\u5176\u663e\u793a\u5728\u5e7f\u544a\u4e0a\u3002\u5982\u679c\u6ca1\u6709\u53e0\u52a0\u5c42\u662f\u7528\u6237\u7684\u6700\u4f73\u9009\u62e9\uff0c\u6a21\u578b\u5c06\u4e0d\u4f1a\u663e\u793a\u6587\u672c\u53e0\u52a0\u5c42<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u4e5d.[\u5e7f\u544a\u6295\u653e] Meta \u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u9488\u5bf9\u4e9a\u592a\u533a\u4ee5\u53ca\u5927\u4e2d\u534e\u533a\u6295\u653e\u6548\u679c\u7edf\u8ba1\u66f4\u65b0<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>\u5bf9\u7167\u5355\u72ec\u65e5\u5e38\u5e7f\u544a\u6295\u653e\u5bf9\u6bd4\u5728\u65e5\u5e38\u5e7f\u544a\u4e2d\u53e0\u52a0Meta \u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\uff0c\u53d1\u73b0\u53e0\u52a0\u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u540e:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4e9a\u592a\u533a:\u6574\u4f53\u6210\u6548\u6210\u672c\u964d\u4f4e\u4e8614%, \u6295\u5165\u4ea7\u51fa\u6bd4\u63d0\u5347\u4e8625%<\/li>\n\n\n\n<li>\u5927\u4e2d\u534e\u533a:\u6574\u4f53\u6210\u6548\u6210\u672c\u964d\u4f4e\u4e8613%, \u6295\u5165\u4ea7\u51fa\u6bd4\u63d0\u5347\u4e8621%<\/li>\n<\/ul>\n\n\n\n<p><strong>\u9488\u5bf9\u5927\u4e2d\u534e\u533a\u6295\u653e\u989d\u5916\u7684\u6d1e\u5bdf:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u5f53\u5e7f\u544a\u8ba1\u5212\u6240\u5728\u7684\u5e7f\u544a\u8d26\u6237\u6709\u63a5\u8fd140%\u4ee5\u53ca\u4ee5\u4e0a\u7684\u5b66\u4e60\u671f\u6bd4\u4f8b\u65f6\uff0c\u53e0\u52a0Meta \u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u540e\u7684\u65e5\u5e38\u5e7f\u544a\u6295\u653e\u4f1a\u8868\u73b0\u66f4\u597d<\/li>\n\n\n\n<li>\u5728\u5e7f\u544a\u5c42\u7ea7\u589e\u52a0\u8fd150%\u7528\u6237\u89c4\u6a21\uff0c\u53e0\u52a0Meta \u8fdb\u9636\u8d4b\u80fd\u578b\u667a\u80fd\u8d2d\u7269\u5e7f\u544a\u540e\u7684\u65e5\u5e38\u5e7f\u544a\u6295\u653e\u4f1a\u8868\u73b0\u66f4\u597d<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1258\" height=\"687\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2022\/11\/\u56fe\u72472-1.png\" alt=\"\" class=\"wp-image-2092\"\/><\/figure>\n<\/div>\n\n\n<p><a href=\"https:\/\/www.facebook.com\/business\/help\/1362234537597370\">\u67e5\u770b\u76f8\u5173\u94fe\u63a5<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5341.[\u5e7f\u544a\u6295\u653e] Creator Week 2022: \u5168\u65b0\u529f\u80fd\u4e3a\u521b\u4f5c\u8005\u4f7f\u7528FB\u548cIG\u8d4b\u80fd<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u65f6\u95f4:<\/mark><\/strong>11\u67081\u65e5\u81f37\u65e5\uff0cMeta \u4e3e\u529e\u4e86Creator Week\uff0c\u8fd9\u662f\u4e00\u4e2a\u7531\u521b\u4f5c\u8005\u4e3a\u4ed6\u4eec\u81ea\u8eab\u4e3e\u529e\u7684\u6d3b\u52a8\u3002\u6b64\u6d3b\u52a8\u4e3a\u521b\u4f5c\u8005\u63d0\u4f9b\u4e86\u4e00\u4e2a\u4e0e\u5176\u4ed6\u521b\u4f5c\u8005\u8054\u7cfb\u3001\u4ea4\u6d41\u7ecf\u9a8c\u548c\u4e86\u89e3\u6700\u4f73\u5b9e\u8df5\u3001\u5efa\u7acb\u793e\u533a\u4ee5\u53ca\u66f4\u591a\u5730\u4e86\u89e3 Meta \u6700\u65b0\u521b\u4f5c\u5de5\u5177\u7684\u673a\u4f1a\u3002<br><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-blue-color\">\u4f5c\u7528\uff1a<\/mark><\/strong>\u4f7f\u521b\u4f5c\u8005\u80fd\u591f\u66f4\u597d\u5730\u8bb2\u8ff0\u6545\u4e8b\u3001\u6269\u5927\u53d7\u4f17\u7fa4\u4f53\u5e76\u901a\u8fc7\u5404\u79cd\u65b9\u5f0f\uff08\u5305\u62ec\u54c1\u724c\u5408\u4f5c\u4f19\u4f34\u5173\u7cfb\uff09\u6765\u83b7\u5229<br><br><strong>\u65b0\u529f\u80fd\u548c\u5de5\u5177\u5305\u542b\uff1a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.facebook.com\/creators\/instagram-subscriptions\">\u7f8e\u56fd\u7684\u6240\u6709\u521b\u4f5c\u8005\u73b0\u5728\u90fd\u6709\u8d44\u683c\u5728Instagram\u5e73\u53f0\u4e0a\u4f7f\u7528\u8ba2\u9605\u529f\u80fd<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.facebook.com\/creators\/music-revenue-sharing\">\u97f3\u4e50\u6536\u5165\u5206\u6210\u5168\u7403\u4e0a\u7ebf, \u52a9\u529bFacebook\u521b\u4f5c\u8005\u89e3\u9501\u53d8\u73b0\u65b0\u65b9\u5f0f<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/business.instagram.com\/blog\/instagram-creator-marketplace-new-features-business-brand-collaboration\">\u54c1\u724c\u4e0e\u521b\u4f5c\u8005\u53ef\u4ee5\u5728Instagram \u7f8e\u56fd\u5e02\u573a\u4e2d\u5f00\u5c55\u5408\u4f5c\u7684\u65b0\u65b9\u5f0f<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5341\u4e00.[\u5e7f\u544a\u653f\u7b56] \u8d26\u6237\u9650\u5236\u7684\u81ea\u6211\u7533\u8bc9\u65b9\u6cd5<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>2022\u5e7411\u670811\u65e5\u8d77\uff0c\u4e3a\u4e86\u66f4\u597d\u7684\u5e73\u8861\u5ba2\u6237\u4e2a\u4eba\u8d26\u6237\u6f5c\u5728\u98ce\u9669\u4e0e\u6e05\u6670\u5feb\u901f\u7684\u81ea\u6211\u7533\u8bc9\u65b9\u6cd5\u9700\u6c42\uff0c<mark style=\"background-color:rgba(0, 0, 0, 0);color:#e80f0f\" class=\"has-inline-color\">\u4e3a\u5e7f\u544a\u4e3b\u4ecb\u7ecd\u4ee5\u4e0b\u51e0\u79cd\u65b9\u5f0f\u6765\u5feb\u901f\u89e3\u9664\u7cfb\u7edf\u76d1\u6d4b\u5230\u4e2a\u4eba\u8d26\u6237\u6f5c\u5728\u98ce\u9669\u800c\u4e34\u65f6\u65bd\u52a0\u7684\u9650\u5236\u3002<\/mark><\/strong><br><br><strong>\u60c5\u51b5\u4e00\uff1a<\/strong>\u4e2a\u4eba\u8d26\u6237\u4e2d<strong><mark style=\"background-color:#f0e40f\" class=\"has-inline-color\">\u5df2\u7ecf\u7ed1\u5b9a\u4fe1\u7528\u5361<\/mark><\/strong>\u7684\u7528\u6237\uff0c\u53ef\u4ee5\u901a\u8fc7\u9a8c\u8bc1\u4fe1\u7528\u536116\u4f4d\u5361\u53f7\u6765\u79fb\u9664\u7cfb\u7edf\u4e34\u65f6\u65bd\u52a0\u7684\u9650\u5236\u3002<br><strong>\u60c5\u51b5\u4e8c\uff1a<\/strong>\u4e2a\u4eba\u8d26\u6237\u4e2d<strong><mark style=\"background-color:#e7db13\" class=\"has-inline-color\">\u6ca1\u6709\u7ed1\u5b9a\u4fe1\u7528\u5361<\/mark><\/strong>\u7684\u7528\u6237\uff0c\u4ed6\u4eec\u53ef\u4ee5\u901a\u8fc7\u5f53\u65f6\u52a0\u5165\u5546\u52a1\u7ba1\u7406\u5e73\u53f0 &#8211; Business Manager\u6240\u4f7f\u7528\u7684\u90ae\u7bb1\u5730\u5740\uff0c\u53d1\u9001\u4e00\u4e2a\u9a8c\u8bc1\u7801\u6765\u79fb\u9664\u7cfb\u7edf\u4e34\u65f6\u65bd\u52a0\u7684\u9650\u5236\u3002\u5982\u679c\u8be5\u7528\u6237\u6709\u591a\u4e2a\u5546\u52a1\u7ba1\u7406\u5e73\u53f0 &#8211; Business Manager\uff0c\u4ed6\u4eec\u53ef\u4ee5\u9009\u62e9\u6307\u5b9a\u7684\u90ae\u7bb1\u5730\u5740\u53d1\u9001\u9a8c\u8bc1\u7801\uff0c\u89e3\u9664\u9650\u5236\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5341\u4e8c.[\u5e7f\u544a\u653f\u7b56] \u4f18\u5316ACE\u5f3a\u5236\u6267\u884c\u6807\u51c6\uff0c\u51cf\u5c11\u4e1a\u52a1\u6469\u64e6<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong>[\u6240\u6709\u9875\u9762] <\/strong>\u4e3a\u4e86\u63d0\u9ad8\u4e00\u81f4\u6027\u548c\u964d\u4f4e\u590d\u6742\u6027\uff0c<strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#e91616\" class=\"has-inline-color\">\u9875\u9762\u4f7f\u7528\u65f6\u95f4\u5c06\u4e0d\u518d\u662f\u53cd\u9988ACE\u5206\u6570\u7684\u4e00\u4e2a\u56e0\u7d20<\/mark><\/strong><br><strong>[\u6240\u6709\u672a\u6709\u60e9\u7f5a\u7684\u9875\u9762] <\/strong>Meta\u5df2\u7ecf\u8c03\u6574\u4e86\u5982\u4f55\u4f7f\u7528\u7528\u6237\u8d2d\u4e70\u540e\u7684\u53cd\u9988\u65b9\u5f0f\uff0c<strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ea0d0d\" class=\"has-inline-color\">\u4eca\u540e\u9875\u9762\u5c06\u4e0d\u4f1a\u56e0\u4e3a\u53cd\u9988\u8bc4\u5206\u4f4e\u800c\u6536\u5230\u5904\u7f5a<\/mark><\/strong>,\u4f46\u662f\u5982\u679c\u5546\u5bb6\u7684\u53cd\u9988\u5206\u6570\u8f83\u4f4e\uff0c\u90a3\u4e48\u6539\u5584\u7528\u6237\u4f53\u9a8c\u4f9d\u7136\u5f88\u91cd\u8981.\u56e0\u4e3a\u53cd\u9988\u53ef\u80fd\u4f1a\u7ee7\u7eed\u4f5c\u4e3a\u5e7f\u544a\u7ade\u4ef7\u4e00\u4e2a\u8861\u91cf\u6807\u51c6.<strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#e81010\" class=\"has-inline-color\">\u5982\u679c\u5546\u5bb6\u7684\u53cd\u9988\u5206\u6570\u4f4e\u4e8e1\u5206\uff0c\u5546\u5bb6\u5c06\u65e0\u6cd5\u6295\u653e\u5e7f\u544a<\/mark><\/strong><br><br><a href=\"https:\/\/www.facebook.com\/business\/help\/108127923199330\">\u67e5\u770b\u516c\u5171\u4e3b\u9875\u53cd\u9988\u548c\u8d2d\u7269\u4f53\u9a8c\u5982\u4f55\u5f71\u54cd\u60a8\u7684\u5e7f\u544a\u548c\u7535\u5546\u8425\u9500\u8868\u73b0<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5341\u4e09.[\u5e7f\u544a\u6295\u653e] \u9488\u5bf9\u591a\u4e2a\u76ee\u5f55\u7684\u5e7f\u544a\u4e3b\u7684\u5f52\u56e0\u903b\u8f91\u66f4\u65b0<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0);color:#e41414\" class=\"has-inline-color\">\u901a\u8fc7\u6295\u653e\u201c\u9500\u91cf\u201d\u4e3a\u76ee\u6807\u7684\u8fdb\u9636\u8d4b\u80fd\u578b\u76ee\u5f55\u5e7f\u544a\u7684\u5e7f\u544a\u4e3b,<\/mark><\/strong>Meta\u66f4\u65b0\u4e86\u591a\u4e2a\u76ee\u5f55\u7684\u5f52\u56e0\u903b\u8f91\uff0c\u8fd9\u5c06\u4f7f\u66f4\u591a\u6210\u6548\u8f6c\u5316\u7b26\u5408\u6392\u540d\u5f52\u56e0\u7684\u6761\u4ef6\u3002\u5e0c\u671b\u6b64\u66f4\u6539\u80fd\u591f\u63d0\u9ad8\u5177\u6709\u591a\u4e2a\u76ee\u5f55\u7684\u5e7f\u544a\u5ba2\u6237\u7684\u6574\u4f53\u6027\u80fd\u3002<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\"><strong>\u5341\u56db.[\u63a5\u53e3] \u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u65b0\u529f\u80fd\u4e0a\u7ebf &#8211; \u63a7\u5236\u4e0e\u6280\u672f\u63d0\u4f9b\u5546\u5171\u4eab\u7684\u5e7f\u544a\u8d44\u4ea7<\/strong><\/mark><\/p>\n\n\n\n<p style=\"font-size:17px\">\u5728\u5546\u52a1\u7ba1\u7406\u5e73\u53f0\u4e2d\u5f15\u5165\u4e86\u65b0\u529f\u80fd\u4f7f\u4f01\u4e1a\u5ba2\u6237\u80fd\u591f\u66f4\u597d\u5730\u7ba1\u7406\u4e0e\u6280\u672f\u63d0\u4f9b\u5546\u7684\u96c6\u6210\uff0c\u53ef\u4ee5\u63a7\u5236\u4e0e\u6280\u672f\u63d0\u4f9b\u5546\u5171\u4eab\u7684\u5e7f\u544a\u8d44\u4ea7<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2022\/11\/\u56fe\u72473.png\" alt=\"\" class=\"wp-image-2093\" width=\"936\" height=\"477\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-medium-font-size\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">\u5341\u4e94.[\u5e7f\u544a\u6295\u653e] \u4fe1\u606f\u6d41\u5e7f\u544a\u7684\u53f7\u53ec\u6309\u94ae\u989c\u8272\u53d8\u5316<\/mark><\/strong><\/p>\n\n\n\n<p style=\"font-size:17px\"><mark style=\"background-color:rgba(0, 0, 0, 0);color:#ee1818\" class=\"has-inline-color\"><strong>\u5f53\u7528\u6237\u505c\u7559\u5728 Facebook \u4fe1\u606f\u6d41\u5e7f\u544a\u4e0a\u8868\u73b0\u51fa\u5174\u8da3\u7684\u65f6\u5019\uff0c\u53f7\u53ec\u6027\u6309\u94ae(Call-to-action) \u7684\u989c\u8272\u4f1a\u4ece\u7070\u8272\u53d8\u4e3a\u84dd\u8272<\/strong><\/mark><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"417\" src=\"https:\/\/college.pandarocket.cn\/wp-content\/uploads\/2022\/11\/\u56fe\u72474.png\" alt=\"\" class=\"wp-image-2094\"\/><\/figure>\n<\/div>\n\n\n<hr class=\"wp-block-separator has-text-color has-blue-color has-alpha-channel-opacity has-blue-background-color has-background is-style-default\"\/>\n\n\n\n<div class=\"wp-block-getwid-image-hotspot\" data-appearance-animation=\"none\" data-image-points=\"[]\" data-trigger=\"click\" data-theme=\"light\" 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style=\"font-size:17px\"><br><\/p>\n\n\n\n<p style=\"font-size:17px\"><br><br><br><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Must know \u25cfQ3 2022 Earnin 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