{"id":1612,"date":"2022-08-22T10:43:58","date_gmt":"2022-08-22T02:43:58","guid":{"rendered":"https:\/\/college.pandarocket.cn\/?p=1612"},"modified":"2023-05-11T10:54:37","modified_gmt":"2023-05-11T02:54:37","slug":"8%e6%9c%88twitter-newsletter%e4%b8%8b%ef%bc%89","status":"publish","type":"post","link":"https:\/\/college.pandarocket.cn\/?p=1612","title":{"rendered":"8\u6708Twitter Newsletter(\u4e0b\uff09"},"content":{"rendered":"\n

Twitter\u5168\u65b0\u7f51\u7ad9\u8861\u91cf\u89e3\u51b3\u65b9\u6848\u5957\u4ef6<\/mark><\/strong><\/p>\n\n\n\n

\u4e3a\u4e86\u5411\u60a8\u63d0\u4f9b\u66f4\u597d\u7684\u652f\u6301\uff0c\u52a9\u529b\u60a8\u66f4\u5feb\u5730\u5b9e\u73b0\u76ee\u6807\uff0cTwitter\u4e00\u76f4\u5728\u4e0d\u65ad\u91cd\u65b0\u6784\u5efa\u7f51\u7ad9\u89e3\u51b3\u65b9\u6848\u3002 \u57288\u670810\u65e5\u63a8\u51fa\u66f4\u65b0\u7684\u7f51\u7ad9\u8861\u91cf\u89e3\u51b3\u65b9\u6848\uff0c\u4e3a\u60a8\u63d0\u4f9b\u66f4\u591a\u9009\u9879\u6765\u8861\u91cf\u6210\u6548\uff0c\u7b80\u5316\u5165\u95e8\u6d41\u7a0b, \u5e76\u6539\u8fdb\u62a5\u544a\u529f\u80fd\u3002<\/p>\n\n\n\n

\u8fd9\u4e9b\u66f4\u65b0\u5305\u62ec\u5168\u9762\u6539\u7248\u7684Twitter Pixel\u548c\u5168\u65b0\u8f6c\u5316API (CAPI),\u800c\u63d0\u4f9b\u5e7f\u544a\u4e3b\u66f4\u597d\u5730\u8861\u91cf\u5e7f\u544a\u6d3b \u52a8\u7684\u6548\u679c\uff0c\u5e76\u4e3a\u5373\u5c06\u63a8\u51fa\u7684\u6f0f\u6597\u4e0b\u7aef\u7f51\u7ad9\u4ea7\u54c1(\u5982\u8f6c\u5316\u4f18\u5316\u548c\u52a8\u6001\u4ea7\u54c1\u5e7f\u544a)\u63d0\u4f9b\u6570\u636e\u3002<\/p>\n\n\n\n

\u8981\u70b9\uff1a<\/mark><\/strong>
\u2022\u6269\u5c55\u7f51\u7ad9\u5f52\u56e0\u9009\u9879\uff1a\u901a\u8fc7\u5168\u65b0Twitter Pixels\u8f6c\u5316API,\u60a8\u53ef\u4ee5\u901a\u8fc7\u6700\u9002\u5408\u81ea\u5df1\u7684\u65b9\u5f0f\u8861\u91cf\u7f51\u7ad9\u7ed3\u679c\u3002
\u2022\u589e\u5f3a\u7f51\u7ad9\u6d3b\u52a8\u7684\u8861\u91cf\uff1a\u5305\u62ec\u66f4\u65b0\u540e\u7684\u70b9\u51fbID,\u901a\u8fc7\u5b83\u53ef\u4ee5\u4f7f\u7528\u7b2c\u4e00\u65b9Cookie,\u4ece\u800c\u6539\u902c\u6f0f\u6597\u4e0b\u7aef\u5f52\u56e0\u548c\u8861\u91cf\u3002Twitter\u8fd8\u63a8\u51fa\u4e86\u65b0\u7684\u8f6c\u5316\u4e8b\u4ef6\u7c7b\u578b\u548c\u53c2\u6570\uff0c\u66f4\u597d\u5730\u902c\u884c\u7f51\u7ad9\u64cd\u4f5c\u5f52\u56e0\u548c\u8861\u91cf\u3002
\u2022\u66f4\u8f7b\u677e\u7684\u8861\u91cf\u8bbe\u7f6e\u548c\u95ee\u9898\u6392\u67e5\uff1a\u6211\u4eec\u91cd\u5efa\u4e86\u5f52\u56e0\u8bbe\u7f6e\u6d41\u7a0b\u3001\u6807\u7b7e\u7ba1\u7406\u5668\u652f\u6301\u548cPixel Helper, \u5e2e\u60a8\u66f4\u8f7b\u677e\u5730\u59a5\u5f53\u8bbe\u7f6eTwitter\u7f51\u7ad9\u8861\u91cf\u3002<\/p>\n\n\n\n

\u5982\u60f3\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u53ef\u67e5\u9605\u6587\u6863\uff1ahttps:\/\/view.highspot.com\/viewer\/62f5ec2a543284dc57cf6e37<\/p>\n\n\n\n

\u5e94\u7528\u8d2d\u4e70\u91cf\u4f18\u5316<\/mark><\/strong><\/p>\n\n\n\n

Twitter\u81f4\u529b\u4e8e\u7b80\u5316\u4ee5\u63d0\u5347\u5e7f\u544a\u4e3b\u5728\u6f0f\u6597\u4e0b\u7aef\u7684\u4f53\u9a8c\uff0c\u5e76\u5728\u4e0d\u65ad\u53d1\u5c55\u4ee5\u53ca\u66f4\u65b0\u6f0f\u6597\u4e0b\u7aef\u4f18\u5316\u4ea7\u54c1\u3002Twitter\u57288\u67081\u65e5\u63a8\u51fa\u4e86\u66f4\u65b0\u7684\u5e94\u7528\u8d2d\u4e70\u91cf\u4f18\u5316\uff08App Purchase Optimization\uff09\u53ef\u8ba9\u5e7f\u544a\u4e3b\u5411\u6700\u6709\u53ef\u80fd\u8d2d\u4e70\u7684\u7528\u6237\u6295\u653e\u5e7f\u544a\u3002\u76ee\u524d\u5e94\u7528\u8d2d\u4e70\u91cf\u4f18\u5316\u4ec5\u652f\u6301\u5b89\u5353\u7aef\uff0c\u8be5\u4ea7\u54c1\u5c06\u5728\u672a\u6765\u7684\u66f4\u65b0\u4e2d\u4e0d\u65ad\u53d1\u5c55\uff0c\u4ee5\u7ee7\u7eed\u6ee1\u8db3\u5e7f\u544a\u5ba2\u6237\u7684\u9700\u6c42<\/p>\n\n\n\n

\u5982\u60f3\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u53ef\u67e5\u9605\u6587\u6863\uff1a
https:\/\/view.highspot.com\/viewer\/62fb0a69d54db080b074a1c6
https:\/\/view.highspot.com\/viewer\/62fb0dfce9ec1c7db419d7fe<\/p>\n\n\n\n

\u667a\u80fd\u5bb6\u5c45\u6d1e\u5bdf<\/mark><\/strong><\/p>\n\n\n\n

\u672c\u6708\u7684Tech Dispatch\u8c03\u67e5\u4e86\u5341\u56db\u4e2a\u56fd\u5bb6\u7684Twitter\u7528\u6237\uff0c\u63a2\u5bfb\u4ed6\u4eec\u5bf9\u4e8e\u667a\u80fd\u5bb6\u5c45\u7684\u770b\u6cd5\u3002\u6211\u4eec\u8be2\u95ee\u4e86\u7528\u6237\u5bf9\u4e8e\u667a\u80fd\u5bb6\u5c45\u7684\u770b\u6cd5\uff0c\u5305\u542b\u76ee\u524d\u5df2\u7ecf\u62e5\u6709\u7684\u6216\u5c1a\u672a\u62e5\u6709\u4f46\u611f\u5174\u8da3\u7684\u667a\u80fd\u5bb6\u5c45\u4ea7\u54c1\uff0c \u4ee5\u53ca\u5bf9\u4e8e\u667a\u80fd\u5bb6\u5c45\u5e26\u6765\u7684\u4f18\u7f3a\u70b9<\/p>\n\n\n\n

\u6574\u4f53\u800c\u8a00\uff0c56%\u7684\u7528\u6237\u6709\u81f3\u5c11\u4e00\u4e2a\u667a\u80fd\u5bb6\u5c45\u4ea7\u54c1\u3002\u5176\u4e2d\u5927\u591a\u6570\u7684\u5bb6\u5ead\u8fd8\u5728\u4f7f\u7528\u667a\u80fd\u5bb6\u5c45\u7684\u65e9\u671f\uff0c \u5e73\u5747\u6bcf\u4e2a\u5bb6\u5ead\u62e5\u67092.75\u4e2a\u4ea7\u54c1\u3002\u76ee\u524d\u8fd8\u6ca1\u6709\u667a\u80fd\u5bb6\u5c45\u7684\u7528\u6237\u4e5f\u8868\u793a\u6709\u610f\u613f\u5728\u5c06\u6765\u5f00\u59cb\u4f7f\u7528\u3002 \u52a0\u4e0a\uff0c77%\u76ee\u524d\u6301\u6709\u667a\u80fd\u5bb6\u5c45\u7684\u7528\u6237\u8868\u793a\u6709\u610f\u613f\u7ee7\u7eed\u4f7f\u7528\u7684\u60c5\u51b5\u4e0b\uff0c\u4f30\u8ba1\u667a\u80fd\u5bb6\u5c45\u7684\u6e17\u900f\u7387\u5c06\u4f1a \u8d8a\u6765\u8d8a\u9ad8\u3002<\/p>\n\n\n\n

\u6e38\u620f\u51fa\u6d77\u6d1e\u5bdf<\/mark><\/strong><\/p>\n\n\n\n

Twitter\u662f\u5168\u7403\u6e38\u620f\u7231\u597d\u8005\u7684\u805a\u96c6\u5730\uff0c\u4f17\u591a\u73a9\u5bb6\u901a\u8fc7\u4ea4\u6d41\u4e0e\u5bf9\u8bdd\u5f7c\u6b64\u8fde\u63a5\uff0c\u5f62\u6210\u9ad8\u7c98\u6027\u3001\u9ad8\u53c2\u4e0e \u5ea6\u7684\u6d3b\u8dc3\u73a9\u5bb6\u793e\u7fa4(#Gamer community)\u3002\u5e7f\u544a\u4e3b\u5982\u4f55\u80fd\u591f\u901a\u8fc7\u8425\u9500\u6280\u5de7\uff0c\u878d\u5165\u76ee\u6807\u53d7\u4f17\u5e76\u6210 \u4e3a\u5bf9\u8bdd\u6838\u5fc3\uff1f\u8fd9\u6b21\u7684\u5c80\u6d77\u6d1e\u5bdf\u5c06\u5206\u4eab\u6e38\u620f\u54c1\u724c\u5982\u4f55\u80fd\u591f\u901a\u8fc7\u54c1\u6548\u5408\u4e00\u7684\u6218\u7565\uff0c\u66f4\u597d\u5730\u8fde\u63a5\u6e38\u620f \u793e\u7fa4\u3001\u589e\u5f3a\u54c1\u724c\u63a8\u5e7f\u3002<\/p>\n\n\n\n

\u5982\u60f3\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\u53ef\u67e5\u9605\u6587\u6863\uff1ahttps:\/\/mp.weixin.qq.com\/s\/HhlnHnLRdfDrlfVCFwDaoA<\/p>\n\n\n\n

Q3 & Q4\u91cd\u5927\u4e8b\u4ef6<\/mark><\/strong><\/p>\n\n\n\n

\u5728Twitter\u4e0a\u5173\u8054\u6700\u65b0\u53d1\u751f\u7684\u4e8b\uff0c\u6216\u53c2\u4e0e\u91cd\u8981\u65f6\u523b\u548c\u6d3b\u52a8\u7684\u5bf9\u8bdd\u3002\u6211\u4eec\u5728\u6b64\u7f57\u5217\u4e86\u5728Twitter\u4e0a \u66fe\u5f15\u53d1\u91cd\u8981\u5bf9\u8bdd\u7684\u5927\u4e8b\u4ef6\u3002\u6bcf\u4e00\u4e2a\u5927\u4e8b\u4ef6\u548c\u8282\u70b9\u90fd\u6709\u76f8\u5173Amplify\u524d\u8d34\u7247\u5e7f\u544a\u548c\u8d5e\u52a9\u9009\u9879\uff0c\u4ee5\u53ca\u5176\u4ed6Twitter\u4ea7\u54c1\uff0c\u8ba9\u54c1\u724c\u5728\u91cd\u8981\u65f6\u523b\u4e0e\u8fd9\u4e9b\u53d7\u4f17\u5efa\u7acb\u8054\u7cfb\u3002<\/p>\n\n\n\n

Q3&Q4\u4e3b\u8981\u4e8b\u4ef6\uff1ahttps:\/\/view.highspot.com\/viewer\/62e1fdab6756866a2e38556e<\/p>\n\n\n\n

\u5982\u4f55\u501f\u52bf\u6700\u65b0\u53d1\u751f\u7684\u4e8b\u4ef6\uff1ahttps:\/\/view.highspot.com\/viewer\/62e1fdc133fbd16cc941d80b<\/p>\n\n\n\n

\n\n\n\n
\"\"<\/div><\/div>\n\n\n\n
\"\"<\/figure>
\n

PandaMobo<\/mark><\/strong><\/p>\n\n\n\n

\u662f\u4e2d\u56fd\u201c\u4e92\u8054\u7f51+\u201d\u51fa\u6d77\u6574\u5408\u8425\u9500\u5e73\u53f0\uff0c\u96b6\u5c5e\u4e8e\u4e0a\u5e02\u516c\u53f8\u4e45\u5176\u8f6f\u4ef6\uff0c\u662f\u4e45\u5176\u6570\u5b57\u4f20\u64ad\u6838\u5fc3\u6210\u5458\u3002\u6211\u4eec\u81f4\u529b\u4e8e\u5e2e\u52a9\u4e2d\u56fd\u54c1\u724c\u8d70\u5411\u5168\u7403\uff0c\u901a\u8fc7\u6d77\u5916\u5a92\u4ecb\u6295\u653e\uff0c\u54c1\u724c\u7b56\u7565\u54a8\u8be2\uff0c\u672c\u5730\u5316\u8fd0\u8425\uff0c\u65b0\u5a92\u4f53\u5927\u6570\u636e\u670d\u52a1\u56db\u5927\u6838\u5fc3\u4e1a\u52a1\u6a21\u5757\uff0c\u4e3aAPP\uff0c\u6e38\u620f\uff0c\u7535\u5546\uff0c\u7535\u5b50\u5feb\u6d88\uff0c\u5de5\u4e1a\u54c1\uff0c\u65c5\u6e38\u6587\u5316\u7b49\u884c\u4e1a\u63d0\u4f9b\u4e13\u4e1a\uff0c\u9ad8\u6548\uff0c\u521b\u65b0\u7684\u51fa\u6d77\u89e3\u51b3\u65b9\u6848\uff0c\u6784\u5efa\u4e2d\u56fd\u7684\u6d77\u5916\u201c\u4e92\u8054\u7f51+\u201d\u54c1\u724c\u751f\u6001\u3002<\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

Twitter\u5168\u65b0\u7f51\u7ad9\u8861\u91cf\u89e3\u51b3\u65b9\u6848\u5957\u4ef6 \u4e3a\u4e86\u5411\u60a8\u63d0 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,25],"tags":[52],"class_list":["post-1612","post","type-post","status-publish","format-standard","hentry","category-twitter","category-25","tag-twitter"],"_links":{"self":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/1612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1612"}],"version-history":[{"count":4,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/1612\/revisions"}],"predecessor-version":[{"id":3293,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=\/wp\/v2\/posts\/1612\/revisions\/3293"}],"wp:attachment":[{"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/college.pandarocket.cn\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}